The Coca-Cola Company, Coca-Cola Journey
Cherokee Nation Businesses, Anadisgoi
The Halo Group for Liebherr Refrigeration North America, Liebherr Pressroom
TheNewsMarket for adidas, adidas NEWS STREAM
Wieck for Nissan Americas, Nissannews.com builds connections with media and consumers
To see all the winners of the
2014 PR Daily Awards click here!
Best Online Newsroom
Solid info and design build a winner for self-storage news site
The industry may not thrill, but this newsroom covering the self-storage industry delivers what users need.
News outlets for the self-storage industry aren’t common, but the Storage Facilitator website
aims to change that.
Created by SpareFoot
, an online marketplace for self-storage facility owners and operators, the Storage Facilitator is designed to give real estate experts, facility managers, and anyone else interested in the self-storage industry a reliable outlet for interesting and informative news every day. The valuable service it offers makes the Storage Facilitator a worthy winner of the Best Online Newsroom category in Ragan’s 2014 PR Daily Awards.
The easy-to-navigate site covers a wide range of topics and stories: acquisitions, mom-and-pop facilities, marketing, daily operations advice, self-storage crime, and more. One recent issue featured a report on preventing terrorist activity at storage sites, accompanied by a news piece on a bomb plot thwarted by an alert neighbor’s attention to suspicious activity at a self-storage facility.
It’s not all action from the headlines and the TV show “24,” of course. The same issue features advice for giving and getting referrals and producing a top-notch news release. Staff members interview experts, profile “storage celebrities,” and collate advice to help facility owners and managers make sure they’re getting the most out of their business.
Self-storage may not be the most exciting industry out there, but the Storage Facilitator does a solid job of providing the kind of practical information an operator needs every day. Credit goes to John Egan, editor in chief; John Donegan, reporter; and Alexander Harris, reporter. Check out the site at http://www.thestoragefacilitator.com
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