Hey, B-to-B marketers, here are 10 essential social media tips
A recent study found that 60 percent of business-to-business companies plan to increase social media spending this year. Is that the case for your company? “In the context of PR professionals and social media, even non-B-to-B-centric services like Twitter and Facebook can still offer great opportunities for B-to-B shops,” Christina Warren wrote for Mashable. “Sometimes, the approach is the same as it would be in non-B-to-B marketing; sometimes it can be very different.” Here are 10 tips to help.

