Results for Articles:
Organizations have every right to manage their own public relations, but if they do, they aren't availing themselves to these techniques PR pros learn over their careers.
8/20/2014 1:59:27 PM
No matter what type of writing you're doing, these tips can help liven up limp copy.
8/20/2014 1:53:56 PM
Doing your job duties, even if you do them exceptionally well, may not be enough to make you a true star in your workplace. Try these activities to raise your profile even further.
8/20/2014 1:52:55 PM
Is a blogger with whom you work saying things he or she shouldn't about your organization? Try these methods of calming the situation.
8/20/2014 1:45:06 PM
Learn the six different networks within Twitter, Pinterest's best days, and what breeds the most engagement on Facebook in this infographic from Mainstreethost.
8/19/2014 1:52:47 PM
Blogging may not get the attention it once did, but it remains an invaluable tool for PR professionals looking to raise their profile.
8/18/2014 1:51:43 PM
An Edelman blog post about viewing Robin Williams' suicide as a carpe diem moment was misguided, and made the PR profession look bad.
8/18/2014 1:49:52 PM
Is your relationship with an agency or a client headed for a disaster? These questions can help you take the pulse.
8/15/2014 1:53:53 PM
Reporters don't have time to read a flowery novella full of self-congratulation. Give them verifiable information, and they'll respond.
8/15/2014 1:52:25 PM
A few basic things that can take your newsroom from pretty good to great: mobile optimization, multimedia, speed, and a few other features.
8/15/2014 1:45:16 PM
A lengthy article in The Atlantic examines the reasons why women have nearly two-thirds of PR jobs. There is a litany of reasons.
8/14/2014 1:52:40 PM
For many professionals, acronyms and initialisms are simply an unwelcome fact of life, but they can at least ensure they're being used properly with these guidelines.
8/14/2014 1:47:18 PM
Spin is, in a word, lying. That's not what ethical PR professionals do.
8/14/2014 1:45:25 PM
The waning days of summer can seem slow, but they don't have to be. All it takes is a little effort and a keen eye for media opportunities.
8/13/2014 1:47:14 PM
Unsure as to whether you should tell readers your brand is sponsoring online or print content? You probably should.
8/13/2014 1:45:26 PM