Results for Articles:
In today’s fast-paced PR climate, clients want a strong presence on various channels. Before you jump to the next platform, you must hone your brand’s voice. Here’s how to stay consistent.
5/3/2016 1:59:48 PM
This grammatical misstep can confuse readers or mean the opposite of what you intended your sentence to portray. Here’s how to avoid them.
5/3/2016 1:51:42 PM
More than 414 million people are on the social media platform, and communicators who take advantage of it can garner many networking and career opportunities. Here's how to make your profile shine.
5/3/2016 1:48:58 PM
Prince’s death provoked a massive response from band managers on traditional and social media, but not all of the mourners put their own egos aside. Here’s how to avoid criticism.
5/2/2016 1:51:14 PM
Many communicators have found success with this online audio medium. To give your website a ranking boost, here are a few reasons to adopt this tech-savvy marketing approach.
5/2/2016 1:47:18 PM
Measuring your efforts on social media is crucial to success, but sometimes metrics only tell you part of the story. Here’s how you can add context with this analytic.
4/29/2016 1:51:25 PM
When pitching journalists or writing a post on your organization’s website, storytelling is crucial to expanding product awareness and brand recognition. To increase reach, try these tactics.
4/29/2016 1:49:59 PM
If you're looking to network with other communicators, stay updated on industry news and learn about upcoming trends, check out these groups.
4/28/2016 1:53:40 PM
Data show a surge in customers and marketers who are using these trendy figures to communicate. Here’s how some notable brands are marketing their goods without text.
4/28/2016 1:49:11 PM
You don’t have to read ancient Italian texts in order to speak this language. PR pros often borrow terms such as these.
4/27/2016 1:51:10 PM
Media relations can feel like an uphill battle for PR pros trying to secure coverage. A recent survey says that ineffective newsrooms are to blame.
4/27/2016 1:49:11 PM
PR and marketing pros searching for brand advocates need look no further than their organizations’ current fans and followers. Here’s how to best interact with them.
4/26/2016 1:52:47 PM
In the nonprofit world, data show ideal messaging channels are quite different than those in their for-profit counterparts. Here’s what marketers should know, according to a new report.
4/26/2016 1:51:16 PM
News of the beloved musician’s death spread quickly across the Internet on Thursday. Here’s how millions remembered and honored the inspiring artist and cultural icon.
4/25/2016 1:55:18 PM
You’re wondering: Should I put what kind of coffee I drink on my résumé? No. Just mention it in your cover letter.
4/25/2016 1:48:44 PM