Results for Articles:
If you’re emailing a stranger, you might want to stick with traditional sign-offs, but if you’re close to the person you’re messaging, why not have a little fun with it?
1/2/2015 2:49:20 PM
Gone are the days of keyword stuffing and spammy links. Recent changes to Google's algorithm places value on well written, relevant content.
12/31/2014 5:04:46 AM
If you’re stuck for just the right term to use, these websites (and one book) will help you find the word that hits the sweet spot.
12/31/2014 5:02:04 AM
In 1982, the "father of advertising" wrote a memo to his employees about how to write well. His advice in that memo is relevant today.
12/30/2014 5:08:20 AM
Even among the people who love writing the most, sometimes the process can be a whole lot like pulling teeth. Here are some ways to ease the pain.
12/29/2014 5:09:03 AM
What do journalists really want to see in press releases? What sends them directly to the delete key? This infographic from Skadeedle offers some insight.
12/29/2014 5:08:30 AM
Whether you’re editing videos, looking for quick ways to get news, building a social media contest, or simply making your pages more visually appealing, these tools can help.
12/29/2014 5:07:51 AM
Using these filler words when you speak will annoy your listeners and torpedo your credibility. Stop it.
12/29/2014 5:05:22 AM
If you want to guarantee that a reporter will never call you back and put you on his or her email "block" list, do these things.
12/17/2014 2:52:38 PM
Reporters talk on Twitter about how much they hate looking in their email inboxes. Here's how PR pros can change that.
10/8/2014 1:51:57 PM
Have you ever wondered why how-to or numbered-list headlines get so many clicks? Here’s your answer.
5/14/2014 1:51:38 PM
Shareaholic examined bounce rates and other metrics derived from referrals to more than 200,000 websites from eight online networks. Quantity does not equal quality, it found.
5/13/2014 1:52:01 PM
There are exceptions to every rule, even the most ironclad, endlessly repeated public relations precepts.
5/9/2014 1:45:11 PM
Think blogging is the only type of content marketing? Think again. Here are 100 other categories of things you can create.
5/7/2014 1:51:59 PM
Be truthful and considerate, warm up your 'audience,' personalize your greeting, and skip the swag in favor of chocolate. And that's just the half of it.
4/29/2014 1:49:11 PM