Results for Articles:
A communicator’s work is hard—and sometimes misunderstood—but many wouldn’t swap professions for anything else. Here’s why PR pros love what they do.
2/5/2016 5:00:43 PM
The former TV journalist offers crucial insights into the terrible yet common practices that land pitches in the recycle bin and earn the sender nothing but derisive laughter.
2/5/2016 2:59:29 PM
Johnsonville Sausage uses PressPage for Web posts and social media sharing, boosting the reach of a cooking stunt and broadening the search for a multi-skilled spokesperson.
2/5/2016 2:56:19 PM
The jobs and responsibilities of communicators in PR firms have changed drastically over the past decade. Here’s what’s different, along with how you can adapt.
2/5/2016 2:52:43 PM
Entrepreneurs looking to fund their product ideas through Kickstarter and Indiegogo can use successful campaigns to secure media coverage as well. Here’s how.
2/5/2016 2:51:17 PM
The 2016 Health Care PR and Marketing Awards seek trust-builders in medical communications.
2/5/2016 2:50:44 PM
Many said the graffiti artist did a horrible job with his intended homage to the late musician and artist. Here’s how one local radio show took advantage of the criticism
2/5/2016 2:49:02 PM
We don’t mess around with anything less than the best. You know you have what it takes, so why not prove it? Enter the 2016 Media Relations Awards by Feb. 10. Save $50 per submission.
2/5/2016 2:45:49 PM
Understanding those you serve and adjusting your strategies to fit makes business relationships much more fruitful. One PR pro shares wisdom from both sides.
2/4/2016 2:51:50 PM
Attract hordes of reporters with a new, stunningly beautiful newsroom packed with must-read multi-media stories about your company and your industry.
2/4/2016 2:50:50 PM
Many professional communicators recycle certain terms ad nauseam. At first, ‘innovation’ and ‘influence’ may sound inspired, but after a while, they lose impact. One, however, tops them all.
2/4/2016 2:49:49 PM
It’s back and waiting for you to prove to your clients, managers and the world that you have the best PR and marketing strategy in the health care industry. We want to see the best in health care campaigns and communication media. Share your work—enter by Feb. 23 and save $50 per entry.
2/3/2016 2:54:26 PM
Spring will come early in 2016, says Punxsutawney Phil, who did not see his shadow Tuesday. He and the movie ‘Groundhog Day,’ are symbolic, but what can they tell us about communications?
2/3/2016 2:53:21 PM
The simple flips decided which candidate would receive extra delegates in several counties in the neck-and-neck contest. Online backlash was swift and scathing.
2/3/2016 2:48:10 PM
There may not be a formula for viral content, but stories with the following attributes are likely to spark significant sharing.
2/3/2016 2:47:48 PM