Results for Articles:
It's common for PR professionals to run into writer's block ever now and again. Try these ways to lift the burden.
8/21/2014 4:00:33 PM
If one person has a complaint about your business or a client's, is it a crisis or are your feelings just hurt? The answer to that question should dictate your response.
8/21/2014 1:54:28 PM
No matter what type of writing you're doing, these tips can help liven up limp copy.
8/21/2014 1:46:56 PM
Is a blogger with whom you work saying things he or she shouldn't about your organization? Try these methods of calming the situation.
8/20/2014 1:45:06 PM
Blogging may not get the attention it once did, but it remains an invaluable tool for PR professionals looking to raise their profile.
8/18/2014 1:51:43 PM
Is your relationship with an agency or a client headed for a disaster? These questions can help you take the pulse.
8/15/2014 1:53:53 PM
A few basic things that can take your newsroom from pretty good to great: mobile optimization, multimedia, speed, and a few other features.
8/15/2014 1:45:16 PM
For many professionals, acronyms and initialisms are simply an unwelcome fact of life, but they can at least ensure they're being used properly with these guidelines.
8/14/2014 1:47:18 PM
The waning days of summer can seem slow, but they don't have to be. All it takes is a little effort and a keen eye for media opportunities.
8/13/2014 1:47:14 PM
Stories that position your customers as 'heroes' overcoming struggles, with your product as the 'sidekick' will be more memorable and shareable than any old sales pitch.
8/11/2014 1:51:01 PM
Bloggers and reporters are flooded with pitches every day, but pitches with certain elements always rise to the top.
8/8/2014 1:53:47 PM
Though his biggest accomplishments in PR happened decades ago, the 'father of PR' can still teach professionals a lot about how to turn eyeballs.
8/8/2014 1:45:10 PM
Sometimes press releases just aren't the right way to get your message across. Luckily, there are some other avenues that are just as effective.
8/7/2014 1:45:14 PM
These common sales pitches are rarely true, and some of them show a fundamental misunderstanding of the goals of public relations.
8/6/2014 1:45:18 PM
'Roughing it' in the outdoors may not seem to have a lot in common with doing public relations work in an office, but there are a few similarities.
8/5/2014 1:45:09 PM