Results for Articles:
The social media platform is proving itself to be nearly invaluable to marketers. It's growing fast and leads to more sales conversions than any other social network.
11/21/2014 5:00:40 PM
If you're creating all of your brand's social media content yourself, you aren't mining a vast, untapped resource: Content your fans are already creating.
11/21/2014 2:52:43 PM
An Uber executive's remarks became big news though they weren't intended for publication. It's always important to set ground rules with reporters.
11/20/2014 2:52:03 PM
Do you find yourself using the term 'a lot' with regularity? Break the habit with these more-specific synonyms.
11/19/2014 2:52:57 PM
Relevance and timeliness are two of the most important factors for reporters. Here are a few ways to make your pitch have some urgency.
11/18/2014 2:52:57 PM
A movie about talking toys has a surprising amount of insight about how to be creative and stay relevant.
11/17/2014 2:51:21 PM
You'll earn a lot more attention for yourself or your organization if you have a robust profile on LinkedIn. Here are the boxes to check.
11/14/2014 2:52:48 PM
Do the stories you're telling on behalf of your brand show your real passion? Do they have a protagonist and antagonist? They should.
11/13/2014 2:52:40 PM
Almost all of Interbrand's top 100 brands use the photo and video-sharing platform. Here's what you can learn from them.
11/12/2014 2:53:28 PM
Sometimes clients go into relationships with agencies unaware that they have responsibilities, too. Those that do have that understanding fare much better.
11/11/2014 2:52:02 PM
The singer doesn't run his own social media accounts, but in his songs and in his public actions, he sets a pretty good social media example.
11/10/2014 2:49:20 PM
What client and journalist behaviors really get under PR professionals' skins? Here are a few of the worst examples.
11/7/2014 2:53:39 PM
Facebook put an end to the common social media marketing strategy Wednesday, but that may just be a good thing.
11/7/2014 2:48:42 PM
Though the best of us may stumble at times, pros can perfect their oral presentations by avoiding these gaffes.
11/5/2014 2:52:34 PM
An investigative report from NPR and ProPublica has sent the aid organization scrambling to downplay its findings. Instead, the Red Cross should own up to mistakes and promise to correct them.
11/4/2014 2:52:28 PM