Results for Articles:
This week's listings are about taking storytelling to new heights. Disney, Subaru, IBM,and other companies are all looking for someone to tell their tales.
10/30/2014 1:55:02 PM
The fast food chain took an extreme approach to promoting its new mobile app recently, blacking out all current and former digital posts except for one lone message.
10/30/2014 1:54:12 PM
Asking interested consumers for product ideas and other feedback is becoming a popular strategy for PR and marketing pros, but it's not for everyone. Just ask Mr. Splashy Pants.
10/30/2014 1:51:22 PM
What's the optimal length of a blog headline? How many characters do the most successful email subject lines have? This infographic has the answers, as well as the best lengths for other types of online content.
10/30/2014 1:45:29 PM
If your branding efforts seem to be taking you nowhere fast, implementing these ideas will help you hit the accelerator.
10/29/2014 1:51:34 PM
Social media and blogs exploded Monday when word spread that the retail giant had a Halloween section labeled ‘Fat Girl Costumes.’
10/29/2014 1:48:56 PM
Executives from the anonymous secret-sharing app will answer questions before the Senate based on a report alleging the company violated users' privacy. Before the hearing, though, Whisper is telling its story.
10/29/2014 1:45:15 PM
An annual study says Fortune 500 companies are immersed in online communication channels and corporate blogs. The author of this article sees something different in the tea leaves.
10/28/2014 1:53:22 PM
SEO isn't just for text-based content. Try these tactics to make sure your videos get all the views they can.
10/28/2014 1:48:28 PM
You have a few more days to share with us how you mastered social media! You have just a few more days! Enter by Friday, Oct. 31.
10/27/2014 1:52:09 PM
PR Daily readers were intrigued by Starbucks' decision to allow employees to have visible tattoos, 'Gone Girl,' redundancies, and a lot more this week.
10/27/2014 1:51:41 PM
Fire up employee engagement with a remodeled social intranet.
10/27/2014 1:50:42 PM
When Ello said no to advertising, it meant it. The new social network recently made sure anyone working with the company would legally and forever stand by the commitment.
10/27/2014 1:47:40 PM
Will the series of PSAs--which include both former and current players--position the NFL to be part of solution, or is it too little, too late?
10/24/2014 1:55:43 PM
ROI has its merits, but your brand outreach calls for different metrics. Here's what to gauge, and how.
10/24/2014 1:54:08 PM