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To thwart lawsuit, Pepsi claims Mountain Dew would dissolve a dead mouse

By Michael Sebastian | Posted: January 4, 2012
Time to switch to Mellow Yellow?

According to Pepsi’s attorneys, a dead mouse will dissolve in Mountain Dew.

It’s the company’s defense against a lawsuit in which a man claims a can of Mountain Dew he got from a vending machine in 2009 contained a dead mouse.

Mountain Dew is part of the Pepsi family.

The man—who’s asking for damages worth more than $50,000, plus “other relief”— says that he sent the mouse to Pepsi, which destroyed it.

Pepsi denies the man’s claim and wants the case dismissed. We’ll let the Madison County Record take it from here:

“In support of that move, Pepsi cited expert testimony that the mouse would have dissolved in the soda had it been in the can from the time of its bottling until the day the plaintiff drank it.”

The mouse would’ve turned into a jelly-like substance, according to LegalNewsLine.

The Atlantic Wire referred to Pepsi’s legal move as such:

“This seems like a winning-the-battle-while-surrendering-the-war kind of strategy that hinges on the argument that Pepsi's product is essentially a can of bright green/yellow battery acid.”

If the story continues to resonate—and thus far it has; The Atlantic Wire story on the topic is currently the website’s most clicked—it could be a PR disaster for the beverage.

Wonder what Pepsi’s PR department thinks of this legal team’s move.

(Image via)