It seems men are from Sears, women from Bloomingdales.
That is one of the conclusions of a CBC Radio documentary on how the sexes differ in their approach to shopping.
According to CBC
“For the majority of men, shopping is a mission. The act is task-oriented. Men know what they want, and want to find that item quickly, pay for it, and leave the store. The majority of women, on the other hand, require more details before making a purchase. They want to know how a product will fit into their lives now, as well as a month or a year down the line.”
Here are some interesting facts from the documentary:
• Women, on average, spend eight years of their lives shopping.
• Over a 63 year period, on average, women spend 25,184 hours on
shopping aimed at keeping their families clothed and fed.
• Women's number one complaint about shopping is that they "lack of help (service) when needed.” Men cite "difficulty being able to find a parking spot near a store's main entrance."
• For women, store loyalty is closely related to a salesperson's familiarity with the store's products and their preferences. Men simply want salespeople to tell them where products are located in the shop.
• Men, because they care less about sales, tend to spend 10 percent more
than women on the same items.
• Men tend to shop alone. Though they spend up to 50 percent more if they shop with another male.
Listen to the full CBC documentary here