Do you monitor social media with free tools like Google Analytics, or do you pay for professional-level measurement and monitoring?
Are your salaries for social media employees sufficient—or will a deep-pocketed competitor lure them away?
Whether you’re a newbie or an experienced pro, a big shop or a harried one-person show, fill out the Ragan/NASDAQ OMX Corporate Solutions survey, “Structuring a Social Media Team.” It only takes a few minutes to complete. (Ragan Communications is the publisher of PR Daily.)
Those who take part will receive a free white paper after we crunch the data, allowing you to benchmark your social media efforts against those of other organizations.
“At our conferences, people are always asking me where they can get detailed information like this,” says Ragan Communications CEO Mark Ragan. “So we decided to survey the industry. But if you want the results, you’ve got to take part.”
The survey will provide invaluable insights into the rapidly evolving state of social media. The white paper will also include case studies from our award-winning staff, highlighting how the best companies run their social media efforts.
The results will be the type of information you can take to your bosses and use to argue your case. You’ll be helping yourself and your fellow pros gain an understanding of the social media landscape in 2012.
Take the survey today.