It was only a matter of time until this page came into existence.
It’s tough to write great content for corporate Facebook pages. There are certainly good ones and bad ones, and now—thanks to Condescending Corporate Brand Page
—we have someone to satirize the bad.
They’re not shy over there about pointing out the cheesy ways that businesses and brands go after “likes,” comments and shares. And for those of us who live with this type of content ever day, it’s pretty cringe-worthy stuff.
Take, for example, their post from Wednesday. You know how brands will often co-opt a famous or inspirational quote and put their logo on it to drum up “likes” and shares? Here’s CCBP’s version:
“A supposedly inspiring quote that probably should say something like ‘Oh S**t! We can’t think of anything to post but we’ll put it in a classic looking font and hope the bastards share it.” – someone famous from years ago
It’s actually a great teaching tool for social media writers. It’s as if they’re saying, “Here’s every cliché thing you’re doing—now stop it.”
So your new challenge: stay off of Condescending Corporate Brand Page. Avoid their wrath and stay one step ahead of the cliché.