“Time is what we want the most, but what we use worst,” said William Penn, the founder of the state of Pennsylvania.

To be a successful marketer and/or PR pro, you need to manage your time wisely, especially if you work at an agency and are “on the clock.”

There are many ways and systems to help you manage your time. But, according to award-winning author Susan L. Reid, successful time management boils down to three things: setting priorities, completing daily tasks, and eliminating distractions.

Read more of Reid’s tips at OPEN Forum.