Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories and amusing marginalia on the Web in this, #TheDailySpin.

Billy Ray and his “achy breaky heart” rocked a mullet. If it weren’t for Mr. Stephanie’s irresponsible grooming, I’d like to think Uncle Jesse still would. Now Shift Communications is using the late-80s/early-90s hairstyle to inspire its employees. Shift co-founder Jim Joyal told OPEN Forum: “The mullet is the haircut [that is] business in the front and party in the back; which is a great analogy of what we are.”

Many fashionistas consider mullets as distasteful as Paula Deen in skinny jeans. And distasteful is what tens of thousands of Brits thought of these 10 ads from the U.K. According to Britain’s Advertising Standards Authority, they received the most complaints, making them the most offensive ads of 2010.

On Comedy Central, Michelle Obama played her best offensive game when she joined “Daily Show” host Jon Stewart and diligently avoided discussion of her Commander-in-Husband’s pot-smoking days. Watch the two-part segment interview below:





When not dodging questions about the president’s drug use, the First Lady continues to battle childhood obesity—but that shouldn’t stop a kid from getting a Happy Meal every once in a while. Better yet, those Happy Meals are even healthier when consumed via the Web, as some 2 million registered users have experienced in Europe since digital agency Fuel helped McDonald’s launch Happy Studio.

Taking its healthy living initiative to the next level, New York City has proposed a ban on the sale of large-sized sodas and other sugary beverage.

That said, I can’t wait to get my lips on the biggest bottle of Salty Watermelon Pepsi I find this summer. Only thing is, I’ll have to make a quick jaunt over to Japan to pick one up.

Meanwhile, if your ol’ D-A-D is a tech nerd, then he probably can’t wait to get his hands on 10 of the coolest gadgets that Complex discovered at ThinkGeek. After all, Father’s Day is right around the corner—just sayin’.

Speaking of gadgets, New York Times writer Sam Grobart mulls the evolution of technology as he describes the moment when he sits his children down and explains to them the heyday of the compact disc.

Apple will soon be rolling out new gadgets of its own, iTV being one of them. Forbes reports that the device will be demonstrated at the company’s June 11 World Wide Developers Conference (WWDC).

New products might be why the online Apple Store was down for updates on Tuesday, says Mashable. Visitors to the site were met by a sign reading, “We’re busying updating the Apple Store for you and will be back soon.”

Marketers whose clients hope to advertise during Super Bowl XLVII better get busy buying spots. According to Advertising Age, CBS claims its ad inventory is already more than 50 percent sold. The network could reach sell-out levels as it looks to approach 80 percent in the next few weeks.

[Read: The 10 most popular teams in professional sports]

Super Bowl commercials aren’t the only things cost top-dollar. CNBC reports that In 18 years the price tag of a college education at a private institution could be as high as $130,428 … per year. State universities could set students back at least $41,228 annually.

After forking over that kind of moolah for your education, you had better come out of school guns a-blazing on the career front. When you do land that job, make note of this infographic when getting your business cards printed up.

[Read: What your business card's typeface says about you and The evolution of the business card]

When you’re as outgoing as the folks apparently are in Keota, Iowa, it’s hard to imagine business cards even being needed. The city was just designated the most “extroverted” in the U.S. by so-called “psychological marketing” firm Pyco. See who else cracked the top 10 here.

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