When it comes to generating chatter with a blog post, when you post can be just as important as what you post.

In a KissMetrics infographic bearing the vaguely dystopian title, “The Science of Social Timing,” the secrets of using timing to drive readers to your blog is revealed.

Among the key takeaways:

• The highest percentage of users read blogs in the morning.

• The average blog gets the most traffic on Monday.

• The average blog gets the most inbound links on Monday and Thursday.

Here’s the infographic: