Finnish airline Finnair is taking its latest marketing promotion to new heights by mixing the popular game Angry Birds with altitude.
The company invited fans of the mobile game to join a flight from Helsinki to Singapore on September 20, while competing in the first “Angry Birds Asian Challenge
” played in the air.
To enter, Angry Birders are asked to send an application explaining why they are the biggest fans of the game. Eight lucky Gamers will compete with each other at an altitude of 10 kilometers (33,000 feet) on a fully customized Airbus A340.