Sprint and T-Mobile CEOs battle on Twitter

Executives from both phone companies duked it out on social media recently, dishing out criticism over the other’s brand campaigns and services. 

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In the pink corner was T-Mobile’s CEO, John Legere, who started the whole shebang with some sweet sass:

I give credit to @sprint for swinging the bat when they do – but #allin is a swing and a miss, guys!! #sprintlikehell http://t.co/qDxDoK3BY9

— John Legere (@JohnLegere) July 2, 2015

Legere linked to a Re/Code story that was fairly critical of Sprint’s new #Allin campaign, where the company positions itself as the simple alternative to the complicated competition.

Sprint’s CEO, Marcelo Claure, was not amused. He used four tweets to express how he really felt:

@JohnLegere I am so tired of your Uncarrier bullshit when you are worse than the other two carriers together. Your cheap misleading lease

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