As happy as Jamie Lee Curtis is to share all of her Activia, parent company Dannon must feel that the actress is not gathering as much research from her yogurt-loving cohorts as it needs.
The brand is hiring an associate manager of shopper insights
to be based out of its White Plains, N.Y. office. There, the right candidate will use the information and intelligence needed to build stronger brand equity while aiding in the development of new products and shopper solutions that better represent the evolving attitudes, desires, needs, and behaviors of its consumers.
And just think, if its company culture is as lively and active as the ones in its yogurt, everyone should want a job here. Apply here
to land this one.