Now presenting: The 2015 Visual and Infographic Awards!
PR Daily’s newest award program recognizes the pioneers, innovators and experts in visual communication. Whether you drew up a riveting design, put together a stunning photography collection, or married clever text to strikingly beautiful charts and
graphs in your infographic, we want to see what you created this year to enhance your media campaign. How did you use creativity and design to best send a message without words? What did you do to draw people in at first glance?
What did you produce this design for? An internal communication piece, or perhaps a large agency campaign? No design will go unnoticed. We’ll recognize the very best in visual design for both internal and external audiences, large or small. We have
more than a dozen categories that cover the most important topics in visual communication and infographic design.
No matter what subject you created your design for, we want to see your skills!
Show us that your visual design or infographic has what it takes to be the best in our first-ever Visual and Infographic Awards.
Find out all about this year’s program below.
Scroll down to read more about this year’s program and categories.
These awards are open to in-house, agency and independent communication practitioners in the private, corporate, nonprofit and government sectors. Enter your work, the work of your organization or submit entries on behalf of your client.
Companies from around the world are welcome to enter as long as the entry is submitted in English.
This year’s program is open to any work executed between
January 1, 2015 and
January 10, 2016.
Early Bird Deadline:
Monday, Jan. 11, 2016 (save $50 per entry)
Tuesday, Jan. 19, 2016
Extended Final Deadline: Monday, Jan. 25, 2016
The fee for this program is $295 per entry.
A late fee of $100 per entry will added to all entries after midnight CT, Jan. 19.
Early bird submissions must be received by 11:59 p.m. CT on Jan. 11 to be considered for the $50 discount.
Please note: Entry fees are non-refundable.
W-9 Form / Tax ID Number Request
Each category winner will receive:
- A featured write-up in a Special Edition of Ragan.com
- An elegant trophy
- One complimentary registration to any Ragan event, webcast, or conference within 12 months of winning
The winners of the Grand Prize categories also will receive a one-year membership to Ragan Training—a premium online training library featuring hundreds of hours of the very best content from Ragan events. Find out more about the site here: http://ragantraining.com/.
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Winners will be awarded in the following categories:
Complicated Concept Infographic
The simplification of complex data is always arduous. Infographics have turned this otherwise daunting task into a creative and interactive way to share information. What was the goal of your infographic? Was it created to dissect data or spell out
an intricate message? We want to know what you did to translate some otherwise difficult message into a powerful, easy-to-understand tool.
What makes your design pop from the screen? We want to see visually appealing content that draws your audience in to learn more about what your organization offers. What was your digital design for? Was it for email, online advertisement, or a special
launch? Share your design with us, its purpose and the impact it made.
Illustration or Animated Design
Sometimes we need animated characters to express a message with greater effect than a print piece or photo. What did you design? Was it for promotional materials, an infographic or perhaps a character for a video? We want to see how you were able
to appeal to an audience of all ages.
Internal Communications Design
Did you create a design to entice your workforce to read or interact with what could be considered mundane information? If you designed gamification for managers or frontline employees, we’re interested in that also. How did you liven up your important
internal communication update with visual design? We want to see what you did to make your message read or heard over the massive noise of workplace communication.
How do you market an idea to the world without the power of design? Some may say it’s impossible. We want to know how you created influential design and used it to execute a successful marketing campaign. How did you enhance your vision?
How did design help realize your goals? Share your striking idea with us and the metrics you used to track your campaign’s growth.
Mobile App Design
Everyone has a mobile app—what makes yours different? How does your design help your phone or tablet reach far beyond the expectations of its users? What did your users have to say about the design of the app? What improvements or features did you
include for optimal experience? We want to see metrics, feedback—and of course, the app design.
Extraordinary photography has the ability to express the human experience with powerful imagery. It can take one’s breath away, evoke feelings of empathy or action and speak for your brand in an influential way. How did you use photography to portray
your campaign, project or organizational message? What was your goal and how did photography affect your results?
How did you use design or an infographic to display your organization or client’s message to the public? What was the goal of the message and design? We want to see how you transformed an idea into a successful public relations campaign.
Print design is not dead! Show us how you made your message come alive on print. We want to know the effect it had on your message. How was your print design displayed? Was it a postcard or a billboard? Was it for a large audience or for internal communication?
We want to recognize your work in the industry’s most traditional design mediums.
Social Impact Design
How did your visual design or infographic elicit buzz or social change? What was the cause that you gained momentum for? Was it environmental, educational, or human rights-oriented? How are you using the influence of visual design and graphics to educate
your community on important issues? We welcome submissions from agencies, corporate and nonprofits.
Social Media Design
Did you create important visuals or infographic images to appeal to your audience on social media? We want to see how you made your profile stand out from the rest. Was this a design you created to work on
of your social channels, or was it intended for just one particular social media promotion? What are your metrics? We want to see the likes, comments and other interaction you received.
An infographic allows you to broach a sensitive topic that is not typically discussed, or even mentioned, for example, some common health matters. The situation or problem can be confidently presented and viewed through the art of infographics. We’re
interested in the combination of your imagination and the infographic medium. What made your infographic go viral? What ideas did you deduce from your success? Have you made this work again and again? We want to know what made your infographic a wild
Your website is now the front door to your organization. What was the idea behind the design or redesign of your website? How many more visitors did you receive? What makes your website different from your competitors? From your previous design? We
want to see proof of a visually appealing, functional website that brought people back time and time again for longer periods of time.
Grand Prize: Best Visual Design
Some would describe your design as visually striking, emotionally uplifting or perhaps a powerful incitement of change. We want to see your most powerful design this year. What was the design for? What was its effect? We want to recognize the best
in visual communication.
Grand Prize: Best Infographic
You created an infographic that was enticing and informative, and we want to see it. How did you transform mundane information and turn it into an easy-to-understand graphic that appealed to a mass audience? What made your infographic stand out from
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How to Enter
On the entry form, be sure to include a thorough synopsis explaining the purpose and scope of your project. We ask that the synopsis be at least 1,000 words (max: 1,250 words) and include the following sub-headings (when applicable):
- Strategy and tactics
- Evaluation: success, results or ROI
Be sure to follow the guidelines laid out in the category descriptions as the judges will look for those items when they pick the winners.
Supporting documents that can't be uploaded to the system should be mailed to:
316 N. Michigan Ave., Suite 400
Chicago, IL 60601
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Are the awards open to organizations outside of the United States?
Yes. Entries may be submitted by organization from around the world. The only requirement is that entries be submitted in English.
May an organization or nominator enter more than one entry?
Yes. Enter as many categories as you like. One story, video, design, etc. may also be entered in multiple categories if it meets the criteria. Each entry will require a separate entry fee.
Will you return my entry materials?
Who judges the entries?
Our judges include the editorial staff of Ragan.com, PR Daily.com, HR Communicator and Health Care Communications News.
When and where will the winners be announced?
We try to announce a list of finalists about 6 to 8 weeks after the close of the program.
The announcement of the winners comes about 3 or 4 weeks after the announcement of finalists.
Each of these announcements will be made with a headline on our website, in our daily email newsletter, and on our social media platforms. Emails will be sent to all the entrants to notify them of these announcements.
Will there be an award luncheon or live ceremony?
Finalists will be announced at the Visual Communications & Infographics Summit in Washington, D.C. in February. Check out all of Ragan’s events here.
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If you have any questions about program or issues submitting your entry please call Mary McMahon at 312-960-4304 or email her at email@example.com.
If you are interested in sponsoring one of Ragan Communications’ award programs, please contact Kristin Farmer at 312-960-4405 or email her at firstname.lastname@example.org.
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