Every weekday, PR Daily associate editor Alan Pearcy highlights the day's most compelling stories and amusing marginalia on the Web in this, #TheDailySpin.

You say po-ta-to. I say po-tah-to. Actually, I prefer spud, but that’s neither here nor there. Whichever way you refer to the starchy vegetable, if you happen to have an original chip recipe that you’d care to enter in Lay’s new “Do Us a Flavor” Facebook contest, you might soon be referring to yourself as rich. Following an online vote, one lucky winner will walk away $1 million richer (or earn 1 percent of the flavor's net sales in 2013—their choice).

Contests aside, are you ever worried you spend too much time on Facebook? Here are some helpful tips for how to maintain an active presence on the social network without having to give up every waking hour.

That leaves plenty of time to read your copy of “El Libro que No Puede Esperar,” (which translates into “The Book that Cannot Wait”) an anthology of fiction printed by Buenos Aires-based bookshop and publisher Eterna Cadencia. Its ink begins disappearing two months after opening the book.



It was the opening of a makeshift Hollister Co. store in the backyard of an Irish fisherman’s home that lawyers of parent company Abercrombie & Fitch are thrilled to see disappear. Reports Huffington Post, the man had purchased apparel from a real Hollister in Florida—where he lives three months of the year—before setting up his own faux shop in rural County Clare, Ireland. A judge has ordered all clothes be returned.

Apple wasn’t as thrilled to hear a U.K. judge order that it run an ad publicly stating that Samsung’s Galaxy tablet did not copy its iPad, an allegation Apple made as part of an ongoing patent suit against the rival electronics brand.

Speaking of the U.K., as the London Games inch closer, I bet many athletes can already taste that viable gold medal. Given the blood, sweat and tears they’ve all poured into their respective sports, I hope they feel the medal is truly worth it if they win one. According to CNN, its dollar value is $650.

A win is also in the foreseeable future for a number of television’s finest who heard their names and shows called Thursday when the 2012 Emmy nominations were announced. As with any awards show, there always is going to be some surprises, as well as some major snubs. Two words: “Happy Endings.”

Aren’t we really all winners, though, when you think of these eight great burger chains sweeping across America? Oh yeah—sorry vegetarians. You might still really enjoy Five Guys’ fries.

If that doesn’t do the trick, consider these video game-based fragrances from Epic-Scents a consolation prize.

DirecTV subscribers are also getting a prize: their channels back. CNET reports the cable provider and network conglomerate Viacom were able to put their differences aside and negotiate a deal that restores 17 channels that were pulled from DirecTV service on July 10.

Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance.

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