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The PR and marketing pros behind these blunders can give you pointers on what not to do online.
7/6/2015 1:57:36 PM
In a statement, the company admitted "we did not live up to our own standards" with language that made it appear it would make liberal use of robocalls and robotexts.
7/2/2015 1:47:46 PM
The country’s prime minister announced Sunday that all banks will be closed for six days starting Monday, in advance of a referendum on bailout terms.
6/30/2015 1:49:52 PM
Not only is the sudden death of a top exec a crisis for an organization, it's also a trying time for employees and people close to that leader. It's worth preparing.
6/30/2015 1:48:39 PM
French President Francois Hollande condemned protests that turned violent, but he also said the American car service ‘doesn’t respect any laws.’
6/29/2015 1:47:18 PM
A complaint recently filed with the IRS claims the company only uses its charitable arm in areas it wants to expand. Walmart adamantly denies the accusations.
6/19/2015 1:48:29 PM
A Swiss newspaper reporter the FIFA president may reverse course on resigning. The Wall Street Journal says investigators are looking into Nike's deal to provide the Brazilian soccer team's gear.
6/16/2015 1:53:32 PM
In the midst of a huge bribery scandal, the soccer organization announced Wednesday it would postpone the bidding process for the 2026 World Cup.
6/11/2015 1:49:54 PM
Indian authorities are filing a lawsuit against the brand, which is now in damage-control mode. Some say the company hasn't done enough to answer the crisis.
6/11/2015 1:46:23 PM
The company issued a recall of the Bluetooth speakers after discovering that the batteries could overheat and catch fire.
6/5/2015 1:54:13 PM
The fast-food chain posted a lengthy statement in Chinese denying the rumor, and is suing those that are spreading it.
6/4/2015 1:56:34 PM
The news organization stated that the messages were sent during ‘a technical rehearsal for an obituary.’ Other news sources that picked up the stories had to issue retractions, too.
6/4/2015 1:49:32 PM
The organization’s president said upon announcing his resignation that what matters to him in the end is that ‘football is the winner.’
6/4/2015 1:47:50 PM
Protect your brand from Internet trolls, online attacks and social media snafus. Here are salient PR tips for detecting and quashing online crises before they gain traction.
6/3/2015 1:47:31 PM
The soccer organization’s former vice president, Jack Warner, repeatedly pointed to an article from the satirical website as though it were real news.
6/2/2015 1:49:56 PM