Results for Articles:
People seem to prefer different kinds of posts at different times of year, a study from BuzzStream and Fractl found.
4/20/2015 1:59:39 PM
It can be hard to remember all the things involved with a brand's online outreach, but following this guide will streamline your efforts.
4/20/2015 1:48:59 PM
Procrastinating instead of composing that next piece of content or press release? Put your rear in the seat and write.
4/17/2015 1:52:46 PM
A recent report by Leadtail and Brightidea revealed the most-followed Twitter accounts by innovation leaders, along with what sources they use to share information.
4/17/2015 1:51:38 PM
A media list is like a blueprint for a house. It should be carefully measured and considered before starting your project.
4/16/2015 1:52:56 PM
The European Union formally charged the company Wednesday morning with abusing its search-engine dominance. In a blog post, a Google exec challenged that accusation with data.
4/16/2015 1:51:13 PM
Overwhelmed by a piece of writing that seems impossible to revise? Break your process down into these steps to make it easier.
4/15/2015 1:52:33 PM
New PR and marketing pros can prepare themselves for a job opportunity with the following ideas.
4/15/2015 1:51:50 PM
Someone miscommunicated or made a mistake. The reporter got mad. Someone may have cried. What comes next?
4/14/2015 1:52:28 PM
Marketing is about more than simply having creative ideas. Measurement and tech savvy are simply part of the job now.
4/14/2015 1:51:36 PM
Baseball players go to the hall of fame if they're successful in 30 percent of their at-bats. Why should PR pros be expected to get a hit every single time they reach out to reporters?
4/13/2015 1:49:21 PM
Though the fictional account executives at Sterling Cooper focus on advertising campaigns, PR pros can glean knowledge from their successes and failures.
4/13/2015 1:48:41 PM
Why did the Ice Bucket Challenge and #thedress explode in the public consciousness? One author explains the phenomenon with the concept of the 'information cascade.'
4/10/2015 1:51:08 PM
Some can help you boost your search engine rankings, some can connect you to people who share your content and others will improve your writing.
4/9/2015 1:52:58 PM
PR and marketing pros, beware: An upcoming change to Google’s algorithm will affect brand search results.
4/9/2015 1:51:07 PM