Results for Articles:
Keeping track of key reporters and bloggers' latest posts doesn't have to be an all-day endeavor, if you use some clever automation.
9/19/2014 1:57:05 PM
Did your job make the list? If so, you may want to cover yourself in shark repellent.
9/18/2014 1:53:00 PM
How to begin a piece of writing can be a real puzzle. Sometimes, it helps to look to the classics to see how the masters did it.
9/18/2014 1:46:25 PM
William Beutler, founder of Beutler Ink, wrote the guide, and it’s being released in conjunction with the Council of Public Relations Firms and the Institute for Public Relations.
9/17/2014 1:49:55 PM
You shouldn't take every interview that comes your way. Tell the reporter "no" if you're in any of these situations.
9/16/2014 1:51:33 PM
Don't mourn the end of the practice of forcing users to 'like' a page to enter a contest or earn a coupon just yet.
9/15/2014 1:51:30 PM
Selfies exemplify how millennials are different from generations past. It's all about expression and a close, personal relationship with mobile technology.
9/15/2014 1:48:10 PM
Swedish brand Åhléns served up marketing success with its "catch me if you can" approach on Instagram.
9/12/2014 1:46:07 PM
CEO.com and analytics firm Domo found that more than two-thirds of Fortune 500 chief executives have no social media presence at all.
9/10/2014 1:49:11 PM
If executives in your organization insist on pumping out press releases to fill a quota, they're doing more harm than good.
9/9/2014 1:51:58 PM
Google Analytics offers PR pros a lot more than just how much traffic a website generated in the last month.
9/8/2014 1:49:48 PM
If you're looking for an example of content marketing done well, look no further than The New York Times article on women's prisons sponsored by Netflix.
9/5/2014 1:49:49 PM
Setting up an account or set of accounts isn't the end of the process. After that, you've got to connect people with some great content.
9/4/2014 1:49:05 PM
Clients will appreciate it when you keep it short, avoid cluttering up their inboxes, and keep away from the "reply all" button.
9/4/2014 1:46:00 PM
The online tool will keep marketers abreast of changes to the social media platform and help them develop campaigns.
8/29/2014 1:53:30 PM