Results for Articles:
Some question the United Nation’s appointment of Wonder Woman to represent its gender equality campaign. Here’s what led to a petition and protest—along with the UN’s response.
10/26/2016 1:59:08 PM
How can you write headlines that intrigue your audience? Enticing a reader to click on your story isn’t blind luck. It’s calculated and often takes time. Here’s how to improve your approach.
10/26/2016 1:48:59 PM
What can taking a break from pitching, content creation and client meetings do for you? Here’s what you can get out of an hour on Twitter with a crowd of like-minded pros.
10/26/2016 1:46:06 PM
Entice readers from the beginning with these powerful content writing tips.
10/25/2016 1:49:07 PM
Despite your exemplary leadership and skill, a few of your tendencies probably frustrate or fluster your staff. Here are a few to note—and avoid.
10/25/2016 1:46:45 PM
The beagle has to find a new doghouse: The insurance company said that although he ‘served his purpose at the right time,’ the brand is heading in a new direction.
10/24/2016 1:45:26 PM
Considering adding a weekly video segment to your organization’s blog? Before taking a shot in the dark—and missing—consider these content marketing tips.
10/21/2016 1:48:51 PM
Landing communications help is the first step in a mutually beneficial relationship. Here’s how organizations can make the most of it.
10/21/2016 1:46:33 PM
In the realm of online marketing, data are crucial to your organization’s success. Here’s how to sort through various facts and figures—and expand your business.
10/20/2016 1:48:39 PM
A multimedia press release on ‘products, people and planet’ explains plans to address obesity and diabetes epidemics worldwide.
10/20/2016 1:47:28 PM
Interested in expanding your audience? Tailor your approaches with data from a recent analysis of the habits and tendencies of an important niche—young, African-American consumers.
10/19/2016 1:49:00 PM
Consider these real-life examples the next time you’re brainstorming with your marketing team. Don’t ignore your consumers—empathize with them instead.
10/19/2016 1:47:15 PM
Marketing managers are familiar with the importance brand loyalty. Across the pond, here’s how consumers fought back against increasing the cost of a popular product.
10/19/2016 1:46:11 PM
The internet celebrity quickly endeared the hearts of presidential debate viewers, but his fall from grace provides valuable PR and marketing lessons.
10/18/2016 1:49:18 PM
More consumers turn to their inboxes to connect with brand managers than social media platforms. Here’s how to cut through the noise and attract readers’ attention.
10/18/2016 1:47:29 PM