Results for Articles:
News outlets are increasingly tying their coverage choices to their advertising departments. That may mean a different approach to pitching.
1/23/2015 2:59:05 PM
The bank sent out a research note with a title playing on the ‘Je Suis Charlie’ slogan that has emerged since the shootings at French satirical magazine Charlie Hebdo .
1/23/2015 2:58:13 PM
These finely tuned skills separate the wheat from the chaff when it comes to a communications professional's prowess.
1/23/2015 2:57:58 PM
Social media is changing the journalism industry, which means your PR tactics must stay current to land coverage.
1/23/2015 2:54:26 PM
Though public relations efforts can sometimes be hard to quantify, using Google Analytics and Klout for social media will help show the effectiveness of your work.
1/23/2015 2:51:54 PM
North Carolina's governor and the largest retailer in the U.S. publicly rebutted news stories about them. Here's how they did it.
1/23/2015 2:48:38 PM
PR job seekers can embrace their creative side with one of several communications firm openings.
1/23/2015 2:46:48 PM
Feeling tapped out? Try these techniques to get your creative juices flowing again.
1/22/2015 2:53:42 PM
We are one step closer to sharing the best work in corporate social responsibility and announcing this year’s winners.
1/22/2015 2:45:26 PM
Research of 50,000 press releases by PR.co found that the best time to send a press release may be the weekend, among other tidbits.
1/21/2015 2:51:12 PM
Reporters are more stretched for time than ever. Here's how to make sure you're sending your pitch to someone who will listen.
1/21/2015 2:48:32 PM
A recent study found that the public sees some positive aspects of PR professionals, but some clear negatives, too. Here's how to avoid being tagged as duplicitous.
1/20/2015 2:52:32 PM
A reporter's wealth of industry knowledge may seem like a natural fit for coaching clients, but there's an obvious conflict of interest, as one TV news anchor found out.
1/19/2015 2:49:52 PM
The week's featured position can give you a dream job, and maybe even a dream Houzz.
1/16/2015 2:46:36 PM
Some of the best lessons about PR come from experience rather than a classroom.
1/15/2015 2:52:20 PM