Results for Articles:
According to retired Brig. Gen. John Michel, a few of the keys to a successful social media presence are true engagement with followers, having a strategy, and respect.
1/23/2015 2:52:02 PM
Feeling tapped out? Try these techniques to get your creative juices flowing again.
1/22/2015 2:53:42 PM
Not sure how to explain social media to a boss or client who isn't in the loop? Here's a guide to the basics.
1/21/2015 2:52:16 PM
Follower and 'like' counts are certainly the most visible social media metrics, but they aren't the best ones for brand managers to use.
1/16/2015 2:52:52 PM
Some of the best lessons about PR come from experience rather than a classroom.
1/15/2015 2:52:20 PM
Feel like you're getting roped into projects that aren't part of your job and don't use your talents well? Here are a few ways to politely refuse.
1/14/2015 2:52:22 PM
The familiar notions that PR is all about spin and who you know simply aren't accurate representations of the job.
1/13/2015 2:52:59 PM
The goofy comedy about North Korea led to a massive hack and security concerns. Here are a few things PR pros can glean from Sony Pictures' handling of its release.
1/12/2015 2:49:15 PM
If you're looking for a way to inject some life into your corporate or personal blog, these somewhat unconventional techniques may be just the thing.
1/9/2015 2:52:07 PM
Certain types of slip-ups draw more negative attention than others. Here are some major mishaps to watch out for.
1/8/2015 2:52:40 PM
If you have resolved to shed a few pounds in 2015, consider slimming down your writing, too.
1/7/2015 2:52:37 PM
If you find yourself doing one or more of these seven things, your work may have taken over your life.
1/6/2015 2:52:57 PM
Long hours, tight deadlines, and high stress are facts of life in the PR profession, but there are mechanisms to help you cope and keep your enthusiasm.
12/30/2014 5:02:04 AM
If you have resolved to avoid social media mistakes in the year to come, here are some things to keep in mind.
12/18/2014 2:52:25 PM
If you want to guarantee that a reporter will never call you back and put you on his or her email "block" list, do these things.
12/17/2014 2:52:38 PM