Results for Articles:
Creating and sustaining a favorable image can greatly impact your PR and marketing efforts. Here’s how you can be successful.
12/5/2016 2:53:39 PM
Online engagement is crucial to the success of many of today’s PR and marketing campaigns. To narrow your digital focus in the coming year, note these trends.
12/5/2016 2:46:27 PM
The new five-pound notes contain tallow, which is made from rendered animal fat. Many citizens have objected, spurring the venerable institution to seek a modern-day solution.
12/2/2016 2:47:30 PM
The visual social media platform is host to more than half a million advertising partners. Follow these tips to stand out and entice potential customers.
12/1/2016 2:48:09 PM
Apple, Delta, Amazon and Zales have all earned positive feedback for their efforts to bridge divisions among consumers and across the nation as a whole.
11/30/2016 2:48:04 PM
This year’s shopping holiday garnered significant attention for brands. Many saw increases in digital engagement as well as in-store sales. Here’s a roundup of notable offerings.
11/30/2016 2:46:34 PM
The 2016 presidential election created a fascinating conundrum: What should news outlets do when massive popular sentiment favors anti-democratic restrictions on freedom of the press?
11/29/2016 2:45:09 PM
The platforms are under scrutiny for helping to spread false stories during this year’s presidential election, and recent policy changes bar certain sites from advertising.
11/23/2016 2:52:53 PM
Consumers threatened to boycott the brand after one exec’s pro-Trump stance prompted praise from a white supremacist. Here’s what went wrong—and how it could have gone differently.
11/23/2016 2:45:43 PM
Snapchat filters, Pinterest rich pins and Instagram carousel ads are just a few fun yet effective ways to get your audience in the holiday—and purchasing—spirit.
11/22/2016 2:47:47 PM
What should you do after you’ve crafted the perfect marketing video? Here are a few avenues to explore—and how to give your views a boost.
11/22/2016 2:46:43 PM
Want to track data, respond to consumer inquires and determine your campaign’s reach? Here’s guidance on setting up a monitoring protocol.
11/21/2016 2:46:08 PM
Work ruts can happen to even the most energetic and driven employees. Instead of dwelling on your ennui, consider these insights—along with a rousing list of available jobs to peruse.
11/18/2016 2:56:58 PM
The professionals’ go-to platform offers more than job-searching and recruiting possibilities. Check out what’s most relevant on the site to help meet your career goals.
11/18/2016 2:48:28 PM
The social media giant has started paperwork to file an initial public offering. Here are details, predictions and what marketers might want to know.
11/18/2016 2:46:59 PM