Avoid getting tripped up by these commonly used PR terms

Learning to keep it simple when it comes to writing for a wide audience is an easy tip for PR pros to adopt. Here’s a list of some of the most commonly misspelled and misused words that many pros let slip by.

In writing, sometimes it’s the simplest words that trip up PR pros.

Is it health care or healthcare? Web site or website? Top-10 list or top 10 list?

Remembering the various spellings of words and phrases commonly used in the marketing world takes time and a bit of repetition.

Here’s a list of frequently used but often misspelled marketing terms, along with their correct spelling, style and appearance.

Healthcare or health care?

Policymaker or policy maker?

In-house or inhouse?

Downturn or down-turn?

Daylong or day-long?

Start-up or startup?

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