Honorable Mention:
AMD
Chesapeake Energy Corporation
Chevrolet - General Motors
Levick Strategic Communications
See all the winners of PR Daily's 2012 Digital PR and Social Media Awards presented by Synaptic Digital in the Special Edition. Click here!
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Best Crisis Management
American Airlines doesn’t allow a celebrity to bully itself
By defending itself and FAA guidelines on social media, American Airlines kept this crisis from getting too high off the ground.
PR Daily’s 2012 Digital PR and Social Media Awards were presented by Synaptic Digital. Learn more about Synaptic Digital here (pdf).Winner: Weber Shandwick and American Airlines