Honorable Mention:
AMD
C Squared Advertising and Ainsworth Engineered
HORN
Ignite Social Media, LLC and Chrysler Group
Informatica Corporation
Porter Novelli New Zealand and WilliamsWarn
PR Newswire Association and Apple Vacations
See all the winners of PR Daily's 2012 Digital PR and Social Media Awards presented by Synaptic Digital in the Special Edition. Click here!
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Best Digital Marketing Campaign
Online-only ableBanking draws on powerful motives to market a new kind of savings bank
The motives: Save more money by getting a bigger return on your savings, do good in or out of your community, and get your bank to give its own money to your favorite charity.
PR Daily’s 2012 Digital PR and Social Media Awards were presented by Synaptic Digital. Learn more about Synaptic Digital here (pdf).
Winner: Cramer and ableBanking