Honorable Mention:
Allrecipes.com and 360 Public Relations
AMD
Chesapeake Energy Corporation
Mullen and CENTURY 21
MWW and Bowling Proprietors’ Association of America
RadioShack and Weber Shandwick
See all the winners of PR Daily's 2012 Digital PR and Social Media Awards presented by Synaptic Digital in the Special Edition. Click here!
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Best Digital PR Campaign
Clorox reaches new audience via social media, increases sales
The “Bleach it Away” campaign not only stemmed declining sales, but increased talk of Clorox Bleach online by 40 percent.
PR Daily’s 2012 Digital PR and Social Media Awards were presented by Synaptic Digital. Learn more about Synaptic Digital here (pdf).Winner: The Clorox Company and Ketchum