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The brand posted an image of its grinning mascot holding an American flag to commemorate the ‘day which will live in infamy.’
12/9/2013 2:56:59 PM
From words and phrases we should all stop using to tips for getting your press release read, find out what stories people couldn't stop themselves from reading this past week.
12/9/2013 2:48:24 PM
The Metabrainz foundation may not ever get the money it says it’s owed, but it earned a PR coup at the expense of the gigantic online retailer.
12/9/2013 2:46:13 PM
Former Deadline reporter Nikki Finke talked about the Oscar buzz for the new Nelson Mandela biopic while memorializing the South African leader. The #FinkeObits hashtag took off from there.
12/6/2013 2:56:01 PM
The news turned the Amazon Kindle marketplace community against Elizabeth Nelson, who published 10 romance novels in November.
12/6/2013 2:53:04 PM
Whether the screw-up was clear exploitation or an accident in a given instance, a giant news organization, a coffee shop, and, yes, a game show all ended up issuing a mea culpa .
12/5/2013 2:56:22 PM
When the Florida Gators’ plane was grounded with a mechanical problem, passengers on another flight were forced to step aside.
12/5/2013 2:54:57 PM
Godiva and Ghirardelli battle it out for chocolate supremacy as both brands search for a new hire to help them savor the sweet—and sometimes bittersweet—taste of marketing victory. That, and more, in this week’s roundup.
12/5/2013 2:48:43 PM
The retail website’s founder, Jeff Bezos, has a clever idea for using unmanned helicopters to deliver packages, but the word ‘drone’ has sinister connotations.
12/4/2013 2:57:22 PM
The CEO apologized for the website crash, and the company has scheduled two makeup sale days—today and Dec. 9.
12/4/2013 2:56:13 PM
When someone tweeted a picture of an ad covered with racist graffiti to the clothing company, it hopped to action, replacing the ad with a fresh one.
12/4/2013 2:45:17 PM
The Republican National Committee’s tweet was meant to honor Rosa Parks. It said she had “a role in ending racism.” With that, a hashtag was born.
12/3/2013 2:46:32 PM
While selecting the subject of this month's disaster was less than difficult, choosing exactly which self-destructive moment to feature proved a bit more challenging. ( NSFW )
12/2/2013 2:54:30 PM
While hopefully everyone got their fill of all things turkey and pumpkin pie this past week, PR Daily readers somehow managed to save room on their plates for these savory stories.
12/2/2013 2:48:24 PM
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11/29/2013 2:52:43 PM