Results for Articles:
Brand managers who excel under the pressure of handling a crisis are often looked upon as models in the industry. One PR pro offers crisis takeaways from the beloved cereal brand.
4/6/2016 1:51:00 PM
Zombies can’t teach much us about crisis communications, but we can learn much from the humans running for their lives on AMC’s hit show.
3/21/2016 1:51:39 PM
A Hewlett Packard Enterprise's marketing communications executive was taken to task for threatening to pull advertising campaigns after receiving negative coverage. Here's how the spat played out.
2/12/2016 2:52:38 PM
To rebound after a crisis, organizations are largely at the mercy of the public. With a sound strategy, though, the fallout can be lessened. Here’s how five corporations weathered the worst.
2/10/2016 2:49:41 PM
As backlash grows, some celebrities are skipping this year’s Academy Awards due to the lack of recognizing black actors and filmmakers. Here’s what you can take away.
1/22/2016 2:51:24 PM
2016 has almost arrived, and so have the final entries in our list of the most popular stories on PR Daily in the past year.
12/31/2015 2:59:34 PM
When a real-life crisis occurs, let the lessons those scary movies taught you guide your path to redemption.
11/2/2015 2:53:00 PM
Vasile Salaru said females should take classes on how to walk in heels. Student organizations protested and called for his resignation.
10/26/2015 1:49:00 PM
Are you ready for a crisis? The ‘four C’s’ can help your company recover after bad news breaks.
10/21/2015 1:51:29 PM
Firestorms can affect any organization, and it’s important to be prepared. Here’s how you can mitigate damage and regain your audience’s trust in i.
10/2/2015 1:45:37 PM
In hindsight, it's easy to question whether the sandwich chain should have ever tied its brand so closely to one person, who could and did become tarnished.
8/27/2015 1:51:39 PM
It isn't necessarily wrong for brands to take action in a crisis, but PR pros and managers should consider the precedent they're setting.
8/24/2015 1:49:49 PM
Your brand can make it through a crisis with relatively little injury if you're truly prepared for it.
8/21/2015 1:53:36 PM
To use a musical analogy, 'Show the band your music before raising the curtain.'
8/20/2015 1:51:27 PM
An image the company shared via social media encouraged women to 'look like a girl' and 'think like a man.' It was not well received.
8/13/2015 1:52:34 PM