Results for Articles:
What may seem like the end of the world as it’s happening doesn’t have to be apocalyptic as long as you keep your head.
11/14/2013 2:52:14 PM
Some people simply want to get your goat on Facebook, on your blog, and in other comment sections on the Web. If you’re going to engage them, keep your wits.
11/6/2013 2:45:31 PM
When a disaster happens or as the anniversary of a catastrophe approaches, it may seem like commenting is the right thing to do. Sometimes, silence is best.
10/18/2013 1:52:03 PM
At least one blog suggests that a better name would make the ongoing partial shutdown of the federal government a little easier to swallow. So here are some tongue-in-cheek suggestions.
10/9/2013 1:52:21 PM
Hiding your head in the sand at the first sign of trouble will do far more damage to your reputation than addressing it directly with a crisis plan.
8/27/2013 1:53:35 PM
Patience and perseverance are what wise elders would suggest in the midst of a PR tornado.
8/9/2013 1:52:52 PM
After becoming the first major city to file for bankruptcy, the once industrious Motor City has a long road to recovery ahead.
7/23/2013 1:52:39 PM
The safety of air travel is once again at the forefront of people’s minds, but carriers should resist drawing attention to themselves, crisis experts say.
7/9/2013 1:53:39 PM
The giant staffing firm launched an 'Around the World in 80 Jobs' contest, and it took a lot of heat from a travel blogger and his followers. There was even a hashtag.
7/5/2013 1:56:00 PM
Social media platforms can help you extinguish the flames of a PR crisis as quickly and effectively as they can ignite them.
6/18/2013 1:53:02 PM
For public speaking, crisis management, reading body language, and dealing with the media, these books ought to cover all the bases.
6/5/2013 1:45:12 PM
The fan-created annual tribute has garnered 40,000 Facebook ‘likes,’ but the maker of Nutella took legal action to stop it. Then it reversed itself. Did the company turn great publicity into irreversible damage?
5/23/2013 1:51:17 PM
Agencies that promise placements on the Oprah Winfrey Network and ‘The Rachael Ray Show’ in exchange for thousands of dollars don’t represent PR as a whole, but not everyone realizes that.
5/14/2013 1:52:41 PM
An article from 1962 explains why, and how, corporate communicators should run pictures of scantily clad women in their publications.
4/26/2013 1:54:19 PM
Despite overwhelming support from social media users, A.J. Clemente was fired after his on-air gaffe. Worst first day ever?
4/23/2013 1:54:46 PM