Results for Articles:
What may seem like the end of the world as it’s happening doesn’t have to be apocalyptic as long as you keep your head.
11/14/2013 2:52:14 PM
Complaints prompted the company to explain that the word’s meaning has changed over time, but people aren’t particularly satisfied with that line of reasoning.
10/31/2013 1:51:07 PM
An infographic from Addvocate demonstrates what might happen if you find yourself posting to your accounts while knocking back a few.
10/30/2013 1:51:21 PM
When a disaster happens or as the anniversary of a catastrophe approaches, it may seem like commenting is the right thing to do. Sometimes, silence is best.
10/18/2013 1:52:03 PM
Bryna Rifkin of ID PR is taking flak for shutting down a reporter who wanted to speak to actress Marion Cotillard at the Toronto Film Festival.
10/3/2013 1:49:54 PM
Even Comic Sans would have be a better choice than a typeface that recently bewildered consumers in Hong Kong.
9/27/2013 1:52:37 PM
Automated systems do help you know what people say about your brand online, but they can’t do everything.
9/11/2013 1:51:42 PM
The definitive guide to etiquette extends far beyond proper invitations for various occasions and knowing how to use a finger bowl.
7/10/2013 1:51:31 PM
A photo of an employee licking taco shells made the rounds on a few sites Monday. Commenters were either grossed out or unsure about the photo’s veracity.
6/5/2013 1:48:42 PM
For public speaking, crisis management, reading body language, and dealing with the media, these books ought to cover all the bases.
6/5/2013 1:45:12 PM
The fan-created annual tribute has garnered 40,000 Facebook ‘likes,’ but the maker of Nutella took legal action to stop it. Then it reversed itself. Did the company turn great publicity into irreversible damage?
5/23/2013 1:51:17 PM
Following the recent disaster, retailers and marketers alike are scrambling to defend both their labels and their brands. Will consumers take their money elsewhere?
5/9/2013 1:47:59 PM
Despite overwhelming support from social media users, A.J. Clemente was fired after his on-air gaffe. Worst first day ever?
4/23/2013 1:54:46 PM
Start by acting like a human, not a marketing robot.
4/17/2013 1:54:29 PM
One PR firm owner in Boston worried for the safety of her employees; others nationwide advised clients to halt their social media efforts.
4/16/2013 1:59:07 PM