Results for Articles:
Following the recent disaster, retailers and marketers alike are scrambling to defend both their labels and their brands. Will consumers take their money elsewhere?
5/9/2013 1:47:59 PM
Despite overwhelming support from social media users, A.J. Clemente was fired after his on-air gaffe. Worst first day ever?
4/23/2013 1:54:46 PM
Start by acting like a human, not a marketing robot.
4/17/2013 1:54:29 PM
One PR firm owner in Boston worried for the safety of her employees; others nationwide advised clients to halt their social media efforts.
4/16/2013 1:59:07 PM
The Royal Bank of Canada is taking serious flak for its outsourcing.
4/11/2013 1:54:56 PM
A number of brands flooded Twitter with messages related to the Academy Awards last night—some of those tweets rubbed consumers the wrong way.
2/26/2013 2:49:19 PM
While the disgraced cyclist admitted to doping, little else transpired from his one-in-one with the queen of talk, Oprah Winfrey. Social media, however, kept the conversation going.
1/18/2013 2:59:06 PM
The website 24/7 Wall St. compiles this list annually—and it’s never a good one to be on. Find out who made the current list.
1/16/2013 2:46:46 PM
A number of CEOs offered high-profile mea culpas this year. Here’s a look at some of the most noteworthy examples.
12/27/2012 5:00:28 AM
PR Daily identifies the landmark events that shook companies to their core, derailed political campaigns, and nearly sank a high-powered nonprofit.
12/20/2012 2:49:32 PM
The company said that contrary to earlier reports, it does not have nefarious plans for its users' content.
12/19/2012 2:56:41 PM
After an epic Twitter rant on Tuesday, Donald Trump deleted tweets. Certainly, the topic has come back at your workplace. Here are guidelines.
11/9/2012 2:53:42 PM
Just in time for Halloween, the author shares 10 terrifying events in the world of public relations.
11/1/2012 1:50:48 PM
A PR exec at BlackBerry maker Research in Motion says The New York Times did not contact them before running a story that insists BlackBerry owners are embarrassed by their phones.
10/18/2012 1:49:59 PM
If a crisis strikes and your IT and/or Web team aren’t around, you—the communicator—will need these basic skills.
5/23/2012 1:46:15 PM