Results for Articles:
Two brands shouldn’t ever be too much alike. In a recent lawsuit, executives at Adidas plan to make that clear. Here’s the gist of the feud and how reps communicated their plans.
7/20/2016 1:47:22 PM
The retailer recently removed clothing that displayed phrases such as, ‘Sorry ladies, I only date models’ and ‘Ladies’ Man’ after consumers lashed out and called the products inappropriate.
7/19/2016 1:48:38 PM
We are gearing up for our annual PR Daily World Conference and want to offer PR pros solutions to pressing issues and concerns they face daily. Take our survey, and let us know.
7/15/2016 1:48:39 PM
After voluntarily taking some of its flour products off shelves this month, the organization is doing the same with several Nature Valley varieties. No illnesses have been reported as of yet.
6/8/2016 1:51:58 PM
The retail brand’s promotion depicting an interracial family sparked some social media users to lash out with racist messages. However, even more defended the ad.
5/4/2016 1:51:38 PM
The comedian won’t pursue the proposed flick that sparked outrage from the late president’s children. They urged the ‘SNL’ alumnus to learn more about the cognitive condition instead of mocking it.
5/2/2016 1:53:21 PM
The mobile carrier’s latest campaign got consumers—and its CEO—talking online. The fast-paced conversation resulted in an apology after the ad left a bad taste in users’ mouths.
4/15/2016 1:48:37 PM
Attorneys for hundreds of residents with contaminated drinking water have filed suit against Michigan’s governor. Social media users weigh in on the state’s juxtaposing marketing strategy.
4/11/2016 1:51:33 PM
The two food brands reached a semi-sweet agreement this week after months of hearings and deliberation over a similar product.
4/1/2016 1:49:24 PM
Easter season usually means great exposure for candy brands. After one well-known organization altered its packaging, however, fans wasted no time complaining online.
3/30/2016 1:53:51 PM
Communicators might not be dealing with Zika and Ebola in this very moment. Still, there’s plenty to learn about how to manage a crisis from our top-notch health care experts.
3/30/2016 1:51:57 PM
In the wake of the Brussels attacks, one communicator exemplified what not to do in a crisis. Here’s how his ‘PR skills’ turned into what the Internet called ‘nonsense’ in a matter of hours
3/28/2016 1:48:36 PM
The struggling restaurant chain, facing declining revenues and empty storefronts, is extending the promotions to regain its fans' trust again.
3/21/2016 1:45:49 PM
Twitter users said the men's shirt made light of sexual assault and rape. Brand managers apologized after the item was removed from its website.
3/17/2016 1:48:50 PM
The mobile phone carrier is on the hook for a hefty sum after a federal investigation found it was using targeted advertising and tracking consumers on the Internet.
3/9/2016 2:52:49 PM