Results for Articles:
Though many argue information comes in all shapes and sizes, a recent report says big data trumps all. Here’s where to focus and how to extract insights from the information you already have.
6/30/2016 1:59:32 PM
Live streaming is huge, but many communicators are hesitant to add the tactic to their repertoire. Reconsider with these tips.
6/29/2016 1:51:02 PM
Although data is important in customer service, your marketing and messaging shouldn’t be impersonal or stale. Adopt these approaches to ensure your customers feel heard.
6/29/2016 1:49:40 PM
Get tips on creating the popular visuals, including rules, resources and most searched-for infographic types.
6/28/2016 1:49:45 PM
The greatest article you've ever composed does you no good if potential readers don't open it. Follow these tips to improve your chances of reaching more eyeballs.
6/27/2016 1:47:06 PM
The ROI of particular online platforms might seem murky for industry pros, but a new report suggests you look beyond the pros and cons of some popular channels. Here are highlights.
6/24/2016 1:49:31 PM
A solid work ethic is a common trait among many successful PR and marketing pros. Some, though, are unwilling to try new approaches. Get your head out of the clouds with these tips.
6/22/2016 1:53:13 PM
Communicators’ roles have changed along with advancements in technology—and public relations efforts do much more than raise awareness. Here’s how.
6/22/2016 1:49:53 PM
An outstanding SEO strategy requires research to find the terms and phrases your consumers are looking for. Use this infographic as a guide to shape your sleuthing skills.
6/21/2016 1:49:04 PM
For nostalgic consumers, the return of old-time favorites is always a hit. Here’s how to artfully re-purpose content for new channels like the family-restaurant chain did.
6/20/2016 1:48:52 PM
Millions of people use a variety of online channels every day. To help you convert them into customers, here are three tips.
6/20/2016 1:47:07 PM
If you use the popular symbols in Facebook, Twitter or Instagram efforts, prepare for a wider array of digital faces and figures. Here’s what’s coming—along with tips for using them.
6/17/2016 1:49:52 PM
If you’re wondering whether the visual social app is right for your campaign efforts, consider these aspects of the platform and how young consumers are using it.
6/15/2016 1:51:26 PM
As live stream videos grow Periscope, Snapchat and Facebook live, one communicator says brand must embrace the trend and create content. Here’s why.
6/15/2016 1:45:28 PM
Aspiring PR pros who want to find success in the competitive world of public relations can rest a little easier. This strategic communications specialist offers a few tips to get ahead.
6/13/2016 1:48:57 PM