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This week, readers were interested in marketing tips and tricks, especially in terms of reaching millennials, automating their efforts and taking part in the Pokemon Go craze.
7/22/2016 9:00:54 PM
Even if you have a fantastic product or service, your communications efforts will fall flat without the proper statements. Here’s how you can readjust if yours isn’t working out.
7/22/2016 4:00:50 PM
Today’s consumers want to get to know the brands they like and use. How should marketers relish that opportunity? A new report points to video. Here’s how to get started—or improve.
7/22/2016 1:59:51 PM
Many in PR use data, but there’s little understanding about what you can learn by digging deeper into data. Here are a few keys to consider—and how they might improve your PR tactics.
7/22/2016 1:58:37 PM
Events marketing initiates are in full swing this summer. Find out why big-name brands are taking to the streets, starting with a traveling campaign from a familiar insurance agency.
7/22/2016 1:57:01 PM
If your campaigns could stand to have more creativity, heart and soul, pay attention to these insights from the magical brand’s movies.
7/22/2016 1:56:07 PM
PR Daily’s Content Marketing Awards want to recognize you for your expertise in brand journalism and content creation. You can save $50 per entry if you enter by the early bird deadline on July 27.
7/22/2016 1:55:12 PM
Tenet Partners recently revealed its list of top organizations, which include Coca-Cola, Apple and American Express. Here’s how brands fared—for better and for worse.
7/22/2016 1:54:05 PM
The rum brand is petitioning for the presidential age requirement to be lowered, some say that it’s ‘pandering to millennials.’
7/22/2016 1:49:46 PM
We can’t get enough of your organization’s work towards good will and peace on earth toward all mankind. We’re catching the feels with the videos, social media, publications…and we want to see more! The final extended deadline is August 10. Enter today.
7/22/2016 1:45:55 PM
Two unsuspecting marketing teams will join forces in a new, eco-friendly coalition. Here’s what reps from both sides are saying, and what consumers can expect.
7/21/2016 1:53:24 PM
Though few marketers could have predicted the resurgence of Pikachu, the game app has taken the world by storm. Here’s how the brand’s parent company resurrected its image.
7/21/2016 1:51:26 PM
Charm your millennial audience. Ensure your brand follows these best practices.
7/21/2016 1:50:05 PM
Google has changed, and so should communicators. Here are three common blunders that can undermine your efforts when you use its mobile-first apps.
7/21/2016 1:47:23 PM
Though neither company has issues with consumers’ current internet use, the announcements seek to provide ‘a safe environment’ for customers.
7/21/2016 1:46:09 PM