Results for Articles:
‘Smaller is better’ is the hot phrase for boutique marketing and ad agencies looking to entice talent. If you’re seeking a change of pace, consult this list of open positions—big and small.
4/28/2016 9:00:12 PM
The video-sharing website—and its parent company, Google—are introducing a new kind of video ad that cannot be skipped by users. They debut in May.
4/28/2016 6:00:07 PM
When pitching journalists or writing a post on your organization’s website, storytelling is crucial to expanding product awareness and brand recognition. To increase reach, try these tactics.
4/28/2016 1:59:59 PM
We asked to see your compelling, top-of-the-line business videos, and you delivered. This year’s amazing entries made the judges’ jobs incredibly difficult! See the full list of winners, and read about their work.
4/28/2016 1:56:16 PM
Internet users’ collective inner children rejoiced this week after Cola-Cola brand managers announced the once-popular green drink will hit shelves in May.
4/28/2016 1:54:39 PM
Data show a surge in customers and marketers who are using these trendy figures to communicate. Here’s how some notable brands are marketing their goods without text.
4/28/2016 1:49:11 PM
Effective product placement can go a long way with consumers on social media. To boost your brand’s image, follow this advice to garner promotion with that personal touch.
4/28/2016 1:47:07 PM
New PR and marketing pros can prepare themselves for a job opportunity with the following ideas.
4/28/2016 1:45:50 PM
From rapturous sonnets to dramas, comedies and histories that resonate 400 years after his death, communicators should take note of the prolific scribe’s oeuvre.
4/27/2016 1:47:15 PM
The next time your boss or client wants you to make a video about shoelaces or an image of insurance package to rack up online views, try these strategies instead.
4/26/2016 1:54:58 PM
PR and marketing pros searching for brand advocates need look no further than their organizations’ current fans and followers. Here’s how to best interact with them.
4/26/2016 1:52:47 PM
In the nonprofit world, data show ideal messaging channels are quite different than those in their for-profit counterparts. Here’s what marketers should know, according to a new report.
4/26/2016 1:51:16 PM
The 2016 Health Care PR and Marketing Awards want to recognize your remarkable trust-building communications.
4/26/2016 1:50:17 PM
College and university PR teams work to share news about students. What about alumni? This pro argues that alumni relations must wake up before it’s too late.
4/26/2016 1:47:14 PM
The deadline to enter PR Daily’s Nonprofit PR Awards is Wednesday, April 27. We want to give you “thanks” for your often-times unsung work, but can’t possibly do so if you don’t enter! Check out our 18 categories highlighting the best in PR and marketing strategy for NPOs, and enter today.
4/26/2016 1:45:22 PM