Results for Articles:
It’s time to stop thinking so obsessively about your “product gospel,” this online community activist says, and more about building communities of enthusiasts for your product.
12/7/2016 12:00:19 PM
Some 500 pro football players helped raise awareness—and money—for their favorite charities. Check out how those athletes have stepped up to help educate fans.
12/6/2016 10:00:20 PM
Want to appeal to new audiences? Go partner-hunting on Instagram Stories, says this inveterate publicist. Your point of entry is the “account takeover” via Instagram.
12/6/2016 2:59:59 PM
The company said it improved its process for identifying and removing spammy feedback in its app store, cutting off attempts for marketers to game the system.
12/6/2016 2:56:23 PM
Register now, save $200 on Advanced Writing & Editing Workshop! It’s Ragan’s 12 Days of Savings!
12/6/2016 2:55:12 PM
Keeping employees interested in their work and invested in the organization can be a challenge, but it's not impossible. These ideas can help.
12/6/2016 2:54:47 PM
The food company is making a few changes to the way it crafts a few of its key products. Here’s how—and what candy-loving consumers should note.
12/6/2016 2:51:34 PM
Engagement on social media doesn’t have to be a fairy tale. Learn to connect with audiences on the hottest platforms at Disney World!
12/6/2016 2:50:37 PM
Social media acumen has gone from luxury to requirement, metrics and data analysis are increasingly important, and the ability to write—not just assemble words—is paramount.
12/6/2016 2:49:39 PM
How can you make the most of each online channel without pulling your your hair customizing your text, articles and images? This infographic can help.
12/6/2016 2:48:54 PM
From a local hospital in Mississippi to a Fortune 500 company, communicators who infuse the human factor into campaigns see exciting levels of patient engagement.
12/6/2016 2:46:01 PM
Are women your primary audience? To offer them pertinent and interesting content, consider these marketing tips.
12/6/2016 2:45:03 PM
We’ve extended the deadline for the PR Daily Awards. Share your best media pitch, event marketing and print publications by Dec. 7.
12/5/2016 2:52:30 PM
Three hundred hours of video are uploaded to YouTube every minute. Here are three reasons why many go unwatched—and how to make sure yours stand out.
12/5/2016 2:47:54 PM
Online engagement is crucial to the success of many of today’s PR and marketing campaigns. To narrow your digital focus in the coming year, note these trends.
12/5/2016 2:46:27 PM