Results for Articles:
Edelman's recent survey focused on the key factors that make your message highly digestible.
7/24/2014 1:55:00 PM
People are far more likely to spread the word about your organization when they have a story to tell.
7/24/2014 1:54:36 PM
Content doesn't just have to be blogs. It doesn't even have to be only writing. Try these avenues, too.
7/22/2014 1:59:55 PM
Your audiences are smarter than you think. Learn how to give them content they can’t find anywhere else at this July summit.
7/22/2014 1:50:49 PM
Follow these tips to ensure the recipients of your messages don't hit the delete key, or worse, unsubscribe.
7/22/2014 1:48:24 PM
Is there some special alchemy involved in creating a great social media profile? What are the tricks to doing social media right? Our readers wanted to know the answers to those questions and more this week.
7/21/2014 1:53:47 PM
The social media giant unveiled the new test feature, ‘limited to a few small and medium sized businesses,’ in a Thursday blog post.
7/21/2014 1:51:57 PM
Research from Forrester found marketers just aren't seeing huge results yet, but it may be their approach rather than the practice itself. There's hope.
7/21/2014 1:49:03 PM
When brands approach the LGBT community with a sincere, positive message, people take notice.
7/18/2014 1:54:17 PM
Observers have noticed similarities between the travel-rental company’s new ‘Belo’ logo and other companies’ marks. If your brand is working on a new logo, take note.
7/18/2014 1:50:08 PM
Research from Facebook and Adaptly found that 'sequencing' advertisements resulted in a lot more interest than a hit-and-run approach.
7/18/2014 1:48:09 PM
The head of Edelman PR said that public relations trumps marketing in several areas, including relationship building and reputation management.
7/17/2014 1:52:15 PM
Having an executive or spokesman speak on behalf of your brand to an audience that's influential and willing to listen can be a big boost.
7/17/2014 1:51:26 PM
Other food brands, including Hershey and Kellogg's, made the list. Tech brands also made a good showing, with Apple, IBM, and GE in the mix.
7/17/2014 1:47:27 PM
Few brand managers and PR professionals have time to spend all day blogging, so finding content to republish with a bit of your brand's flair added in is a great way to keep posts flowing.
7/17/2014 1:45:01 PM