Results for Articles:
Three hundred hours of video are uploaded to YouTube every minute. Here are three reasons why many go unwatched—and how to make sure yours stand out.
12/2/2016 5:00:54 PM
It’s no longer enough to provide outstanding services and cross your fingers that customers will tell their friends and family about your organization. Here’s how to nab online referrals.
12/1/2016 2:52:57 PM
Communicators continue to struggle to prove their worth with quantifiable metrics. Using a funnel framework, one industry pro shows you how to simplify the process.
11/30/2016 2:52:04 PM
Want more views from consumers or potential clients? Here are three ways to unleash your creativity and transform run-of-the-mill videos into must-see content.
11/29/2016 2:49:13 PM
If your email efforts are netting you less-than-stellar results, make sure you’re not making one of these errors that can turn away your audience.
11/18/2016 2:49:56 PM
Communicators can glean several inspirational insights from Lorelai, Rory and other characters from the show.
11/4/2016 1:49:26 PM
If your firm is throwing a celebration for the upcoming holiday, use this list as inspiration to your inner character.
10/31/2016 1:51:41 PM
Well-crafted videos will fail to evoke emotion and action if marketers don’t understand consumers’ motivations. Here’s how to get the answers you seek.
10/28/2016 1:49:11 PM
Don’t let errant requests derail your PR and marketing efforts. Here’s how to make sure that every extra email and social media post fit your campaign.
10/27/2016 1:49:33 PM
Communicators can glean some helpful insights by watching when poker players choose to bet, call, raise or fold.
10/26/2016 1:49:38 PM
The HBO series has captured the hearts of audiences around the world. Here’s how you can do the same in your efforts.
10/24/2016 1:47:10 PM
If you’re a brand manager looking to expand your reach to China’s 1.35 billion population, this rundown can serve as a helpful guide.
10/21/2016 1:49:27 PM
When a firestorm hits your organization or client, communicators can negate further damage by working with marketing and advertising teams to pause campaigns.
10/18/2016 1:51:11 PM
Don’t just gain followers. Gain customers on the visual platform by following this protocol.
10/17/2016 1:46:48 PM
Encouraging customers to talk about your brand can make them loyal brand advocates—and it can increase your bottom line.
10/14/2016 1:49:16 PM