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Although the duties of a PR pro might vary from client to client, some tasks never change.To make your routine more efficient consider these tips.
4/30/2016 5:00:39 AM
‘Smaller is better’ is the hot phrase for boutique marketing and ad agencies looking to entice talent. If you’re seeking a change of pace, consult this list of open positions—big and small.
4/29/2016 1:55:12 PM
When pitching journalists or writing a post on your organization’s website, storytelling is crucial to expanding product awareness and brand recognition. To increase reach, try these tactics.
4/29/2016 1:49:59 PM
From rapturous sonnets to dramas, comedies and histories that resonate 400 years after his death, communicators should take note of the prolific scribe’s oeuvre.
4/27/2016 1:47:15 PM
Having a clear and consistent message is a necessity for brands. To guide your organization toward crafting more compelling content, adopt these approaches.
4/27/2016 1:46:24 PM
PR pros tend to be accomplished writers. If you’re a veritable Hemingway, use your résumé to spotlight that talent. To fuel your job search, consider these enticing opportunities.
4/22/2016 1:54:17 PM
In content marketing, a headline often determines how well your content is received. To draw readers in, try adopting these approaches.
4/21/2016 1:48:23 PM
PR and marketing pros new to the content game might be cutting their clients' blog reach with these mistakes. Here's a guide to getting back on track.
4/19/2016 1:48:46 PM
Save time, attract readers, and meet your business goals with Ragan custom publishing services.
4/18/2016 1:50:40 PM
A pitching app combining Tinder and media relations, public speaking lessons, openers to literary classics and PR lessons from 'House of Cards' caught readers' interests this week.
4/18/2016 1:48:49 PM
The number of clients who say they want ‘organic content’ is rising. To meet that demand, PR agencies need writers. Here are marketing jobs that emphasize writing, among other skills.
4/15/2016 1:56:15 PM
Ensuring that people pass along your image, infographic or article isn’t easy. Recent data offer keys to tailoring your posts by format, platform and audience. Here’s what you should know.
4/13/2016 1:49:47 PM
Coming up with fresh posts and maintaining a consistent publishing schedule can be daunting. Here are apps and websites to help PR and marketing pros gain inspiration.
4/12/2016 1:52:56 PM
Networking is often the key to communications success. PR pros seeking work should use their connections to get ahead. This list of positions can help.
4/8/2016 1:56:36 PM
In PR, attracting new clients can be a challenge. To improve your reach and stand out from the crowd, focus your efforts on these key aspects.
4/7/2016 1:46:28 PM