Results for Articles:
This week, readers focused on AP style changes and social media marketing. Tips ranged from integration with traditional campaigns to using emojis and handling common online problems.
6/24/2016 9:00:17 PM
'Create valuable content' is an oft-repeated phrase, but what does that mean to PR and marketing pros? This writer explains how you can craft winning articles.
6/24/2016 1:47:08 PM
Readers were hungry for content marketing fodder this week. They read up on how to repurpose created materials as well as skills they must have, rules to live by, a career map and more.
6/20/2016 1:49:04 PM
Tech companies are taking over the media landscape, but that doesn’t limit the opportunities for PR pros and writers. Here’s what’s changing, along with some openings to consider.
6/17/2016 1:55:20 PM
Event sponsors make lasting connections with target audiences at Ragan’s popular PR, marketing and corporate communications conferences.
6/13/2016 1:50:09 PM
This week, readers took insights from Don Draper and other 'Mad Men' characters, learned effective writing habits, read about how social media can boost SEO, and more.
6/13/2016 1:49:40 PM
The saying, ‘If it ain’t broke, don’t fix it,’ is the antithesis of a successful content marketer’s plan of attack. If you’re seeking to get ahead, here are a few tips on how to revitalize your efforts.
6/13/2016 1:47:20 PM
Jobs in print journalism might be scarce, but a recent report says internet publishing roles are on the rise. Here’s the scoop—and a few writing/media relations positions to browse.
6/10/2016 1:53:41 PM
Many content marketers hope to see their organization’s content go viral. Although that might never happen, data from a recent study suggest it could be more possible than you thought.
6/10/2016 1:49:14 PM
In business writing, it’s important to maintain strict guidelines. Of late, ‘they’ has re-emerged as a go-to singular pronoun in certain cases. Should marketing copy follow suit? Here’s an answer.
6/10/2016 1:47:40 PM
It's no fun dealing with false rumors spread by trolls, but would you rather have them convincing everybody your burger is made of worms? Here's how the fast-food giant fights back.
6/8/2016 1:47:23 PM
Experts preach the benefits of 'snackable' content, but new research indicates that, even in an age of smartphones and dwindling attention spans, readers will make time for longer articles.
6/8/2016 1:45:46 PM
Although many young marketers’ careers have stemmed from an aced interview, one strategist says the approach to your job search matters most. Here’s a slew of jobs to get yours started.
6/3/2016 1:55:20 PM
From fervent denunciations to a tacit ‘What took you so long?’ the online cadre of editors and PR pros are chiming in on the shift, which is in effect today, as the 2016 Stylebook publishes.
6/3/2016 1:46:43 PM
A CareerBuilder survey shows that U.S. military veterans might not be applying for jobs that match their skill sets. Here are insights—and a list of marketing roles to boost your search.
5/31/2016 1:47:35 PM