Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories and amusing marginalia on the Web in this, #TheDailySpin.
Talk about a recipe for disaster—that is, unless you have a sweet spot for puns. It seems someone’s half-baked instructions to his or her local baker cooked up an amusing result. A customer advised one of the bakery’s decorators, for whom English was a second-language, to put an image from a USB drive onto a cake. Clearly, the order was lost in translation—the cake featured a photo of the actual
flash drive instead of the photo that was on the drive.
An image of the cake was made popular on Imgur
, and spread on websites such as Gizmodo
, Happy Place
, and The Huffington Post
, but I d’éclair that some of the commenters’ puns were butter than the story. Here’s a taste:
mm289: This cake will definitely stick in your memory
bubbleweed: I guess you could say she made a miscake.
henriksen1: I wouldn't mind BYTING into that cake.
Also shared on Reddit
: A heartfelt cover letter from a South Korean job candidate who hopes to prove passion and ambition (not to mention a willingness to work free of charge) are far more valuable to recruiters than polished and spellchecked CVs. (via Gawker
RELATED: ‘One of the best cover letters’ goes viral
Don’t let the "free" in "online freelancer" confuse you—they're not necessarily as willing to work without pay. This growing segment of the workforce is estimated to make up a third of all employees worldwide by 2020. OPEN Forum
explains what this means for the future of businesses.
So long as that future holds a place for the GIF, I’ll be happy. Thankfully, members of this generation—which craves immediate gratification—can rest comfortably knowing there’s a new search engine strictly for categorizing the animated graphics. Mashable
is bestowing high praise upon Giphy
, but The Atlantic
isn’t quite as sold.
RELATED: Video: A short history of the GIF
Although I’ve never been sold on Old Milwaukee, Will Ferrell’s latest Super Bowl commercial for the beer comes about as close as anyone or anything ever has in closing the deal for me. Time
reports that the spot, which aired only in TV markets in Oklahoma, Texas, and Montana, serves as a follow-up to last year’s game day ad by Ferrell shown only in North Platte, Neb., before the campaign was taken to Sweden.
RELATED: The 3 best—and worst—ads of Super Bowl XLII
Speaking of the Super Bowl, PRNewser
highlights a campaign from fantasy football site 4for4 that is petitioning the White House to make the Monday after the big game into a national holiday.
Of course, Monday already marked a holiday for Mark Zuckerberg—Facebook’s ninth birthday. To honor the occasion, BuzzFeed
examines the 25 first “friends” on the social network.
Even after nine years, treading the waters of social media sites like Facebook is a difficult task for a number of brands and companies. In an interesting approach, MarketingProfs
’ Becky McCray suggests they take note of the liquor store model.
Don’t have anything to make a note on? How about any one of these 20 unusually creative and custom sticky note designs
Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance.