Priceline CEO: Facebook and Twitter spending worthless

The online travel-booking company’s chief exec, Darren Huston, said Priceline hasn’t ‘found anything’ on the social media sites, despite major spending there.

Ragan Insider Premium Content
Ragan Insider Content
To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.