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Epic poster placement rewrites the history books

By Alan Pearcy | Posted: October 26, 2012
Every weekday, PR Daily associate editor Alan Pearcy highlights the day’s most compelling stories and amusing marginalia on the Web in this, #TheDailySpin.

The name’s Bond—James Bond Booth—John Wilkes Booth. More than 147 years after the infamous assassin shot Abraham Lincoln inside of Ford’s Theatre, history is repeating itself. This time, however, it’s at the movie theater, courtesy of two ill-placed NYC subway posters promoting the newest installment in the 007 franchise, “Skyfall,” as well as Steven Spielberg’s recent biographical war drama, “Lincoln.”
Related: Olympic diver makes a splash with awkward product placement
Turns out that promotion is only a fraction of what ticketing service Eventbrite is offering organizers. From trading event photos via Instagram to exchanging professional contact information through LinkedIn, it appears that in providing an easier way to reach potential attendees, the startup is also “building a new kind of social platform.”

Dunkin’ Donuts is also using Instagram to help scare up a little consumer engagement this Halloween. Offering the chance to win a $100 gift card, the coffee franchise is encouraging customers to post photos of its coffee cups cloaked in creative Halloween costumes using the special hashtag #DresseDD.

For a bit more of an adult beverage to get you in the Halloween spirit, Time magazine made a collection of eight great pumpkin beers to quench your seasonal thirst.

It seems that no matter the season, the focus at Whole Foods is always on remaining green. Perhaps that is why the company topped the list of Penn Schoen Berland and Landor Associates’ annual Green Brands consumer survey. View the full results here, as well as the disparity between PSB’s Reputation Score and Newsweek’s Green Score.
Related: Job of the Day: Marketing team leader with Whole Foods
Speaking of Newsweek, after the publication announced it will soon switch to a digital-only format, company chairman Barry Diller has mentioned that any cuts or layoffs will be as “spare” as possible.
Related: Dow scrambles after releasing layoffs news prematurely
As for any client looking to cut loose its respective agency, make sure you don’t do it in the wake of Bryan Christian’s death. Consumed with the morbid thought of his “untimely departure from this earth,” the advertising professional penned a letter for his clients asking them to stay with his company in the event of his death.
Related: The most terrifying PR clients
Meanwhile, buzzword-stricken advertising and marketing professionals are feeling the brunt of abuse for their social media “B.S.” as part of a new campaign by Adobe.


Related: Obama labels Romney a ‘bullsh*tter’
A new commercial from 72andSuny for Samsung ditches the B.S. between the company and Apple for the moment, and instead focuses on selling its latest phone based on the idea that its great for both making and watching sex videos.



And that’s not even the most provocative ad we have today. Get a load of a new campaign from Sir Richard’s Condoms touting “Happy Birth Control Day.”

Is there something you think we should include in our next edition of #TheDailySpin? Tweet me @iquotesometimes with your suggestions. Thanks in advance.