After recently spending an enjoyable Sunday afternoon watching a marathon of “Gilmore Girls,” I was left to question more than my inevitably sad and lonely future.
In one episode, Richard and Emily’s home is equipped with Wi-Fi. While the family patriarch finds it all very rousing, the matriarch isn’t as thrilled.
Though her daughter and granddaughter suggest she’ll save time shopping online, Emily remains resilient, firing back that the hospitable service provided in a store is what makes the experience what it is.
I couldn’t help but wonder if Emily—and thus, show creator Amy Sherman-Palladino—was wise beyond her wireless years.
With brands spending seemingly so much time, effort (and money) online, has the quality of customer service offline in stores declined?
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