Results for Articles:
Brand managers can increase their success by finding and building relationships with passionate consumers, employees and other social media rock stars.
3/24/2015 1:51:18 PM
If you don’t know the answer to these, you might want to rethink your marketing strategies before launching them.
3/20/2015 1:51:48 PM
Press releases can once again top results in Google News, but it's a gift PR practitioners should use wisely, lest Google take away the privilege.
3/19/2015 1:51:04 PM
Some comms pros say you don't necessarily have to love the product or service you're promoting, especially if you're a consultant.
3/18/2015 1:51:35 PM
A recent Adobe study showed how much the comms industry is changing, and a panel of marketing experts gave tips for brand managers seeking to be a part of it.
3/16/2015 1:48:12 PM
The social media site, called the 'front page of the Internet,' can be a treasure trove for PR and marketing professionals. Here's how to use it for branding efforts.
3/13/2015 1:51:39 PM
Do your research and go beyond what people can see in a live stream. Your coverage will stand out.
3/9/2015 1:48:07 PM
The pool of publications to which marketers and PR practitioners can go is shrinking. It's time to adapt.
3/6/2015 2:51:56 PM
PR pros can use a new, not-safe-for-work font to see just how many buzzwords are in their writing. What if there were similar devices to head off common embarrassments?
3/5/2015 2:51:20 PM
Are you seeing your blog posts showing up elsewhere on the Web, without your permission? Try these tactics.
2/27/2015 2:51:38 PM
Brand and community managers can use this guide to embrace content trends without breaking the bank.
2/25/2015 2:51:08 PM
The author of the mega-popular book series said she wanted her title character to be neither all bad nor all good. PR can be a lot like that, too.
2/20/2015 2:51:18 PM
A recent study highlighted the success of video and promotional posts on the social media platform, while demonstrating the decline of still photos.
2/19/2015 2:51:38 PM
The Internet is saturated with content. Cut through the clutter with a compelling, well-told story.
2/10/2015 2:47:19 PM
The social network announced a deal with the search-engine giant that will make tweets easily searchable. It's also making promotional tweets easier to create in hopes of drawing brand managers to use its service.
2/6/2015 2:55:06 PM