Results for Articles:
In 1982, the "father of advertising" wrote a memo to his employees about how to write well. His advice in that memo is relevant today.
12/30/2014 5:08:20 AM
Think blogging is the only type of content marketing? Think again. Here are 100 other categories of things you can create.
5/7/2014 1:51:59 PM
If you’re still on the fence about whether content marketing is right for you, here’s a quick rundown of the benefits.
3/5/2014 2:49:52 PM
Strict rules on branding and social media are in place to protect the sponsors of this year’s Olympic games, but that hasn’t stopped some non-sponsors from taking advantage of the opportunity.
7/24/2012 1:57:28 PM
If your brand is in the social media space, Instagram should be part of your daily vocabulary. Learn everything from the basics to how other brands have used the photo-sharing service.
5/22/2012 1:48:12 PM
Buzz about the blogging platform is reaching a fever pitch. Here’s what you need to know to establish a presence on the site.
4/16/2012 1:48:12 PM
A new 100-day project from brand strategist Andrew Miller aims to answer that question. It could have major ramifications for brands.
3/28/2012 1:53:04 PM
Seeking to reach donors and the press, a Catholic university tells the stories of its economically disadvantaged scholars.
2/29/2012 2:56:42 PM
Restaurants, stores, presidential campaigns, and magazines are making playlists on music-streaming platforms such as Spotify and Grooveshark as a way to foster engagement. You can, too.
2/23/2012 2:48:56 PM
The visionary leader of Apple did more than revolutionize the tech industry. He also mastered the art of marketing and PR.
10/6/2011 1:59:57 PM
Your probably know—or can at least hire—every one of these people. Just make sure they don’t turn against you.
8/30/2011 1:52:03 PM
Members of the PR Daily LinkedIn group shared their go-to summer reads—some work-related, others purely for pleasure.
6/2/2011 1:59:58 PM
Just because Joan Rivers and Ryan Seacrest aren’t asking which designer you’re wearing, it doesn’t mean you’re not being judged. But should it matter?
4/22/2011 12:47:05 PM
With its indie rock and montage after montage, U.S. mobile marketing could really use a refresher, and overseas might just be where they find it.
2/16/2011 9:51:36 PM