Results for Articles:
Are your reply-alls irking colleagues? People ignoring the company newsletter? You feeling the heat after someone cc'd your snide remarks to the boss? Refresh yourself on the rules of the road.
9/23/2016 1:47:42 PM
Presenting campaign results to your execs may be your greatest communications challenge. Here are three ways to do it right every time.
9/21/2016 1:52:15 PM
Getting a journalist to notice your client's story in an email pitch proves surprisingly easy, as this Fractl survey suggests. Just speak like a human and treat the reporter's work with respect.
9/15/2016 1:52:04 PM
The platform is touting a new anti-harassment feature. Users and brand managers can now remove offensive comments from posts. Here’s how PR pros can emulate its approach.
9/14/2016 1:47:20 PM
Communicators can take advantage of this growing trend by creating and sharing content throughout the Web. Here are a few ways to embrace it.
9/13/2016 1:46:35 PM
Interested in a career in marketing, public relations or social media? Recent communications graduates and millennials should heed this agency exec’s advice.
9/1/2016 1:51:42 PM
Many PR pros remember when press releases were issued via fax or memo. Today’s culture is dominated by emails, text messages and Skype calls. Want to better understand data? Read on.
8/30/2016 1:51:27 PM
There’s no denying that PR comprises mostly women in its workforce. Yet women hold only 30 percent of its C-level positions. How can that change? Find out here.
8/26/2016 1:54:33 PM
The Los Angeles-based retailer is planning to move away from its roots, and loyal California fan base. How might that affect sales? Execs are hoping for a boost. Here's the scoop.
8/24/2016 1:48:55 PM
Who knew ‘personal branding’ in PR was such a young, mysterious, yet arcane branch of study? One PR pro lays down his imperatives for managing your image.
8/22/2016 1:47:47 PM
Google recently announced that Hangouts on Air is moving to YouTube Live—and many are still reeling from the closure of Blab. Here’s how to cope.
8/19/2016 1:51:36 PM
Marketing pros face an uphill battle as they strive to gain consumers’ attention with the articles, videos and photos they create and share. This infographic can help you get ahead.
8/17/2016 1:48:42 PM
Promoting your campaign isn’t as hard as winning a gold medal. To ensure your brand’s effort grabs attention online, consider a few successful approaches to this summer’s games in Rio.
8/16/2016 1:49:35 PM
Ask and you shall receive. So much was the case for the coffee company and its latest spin on lattés. Here’s how customers voiced their opinions—and got brand managers to listen.
8/16/2016 1:47:59 PM
The platform says its tweet curation feature will eventually be extended to all users, and it is touting the tool with selected users. How will it compare to Snapchat and Instagram?
8/11/2016 1:52:57 PM