Results for Articles:
Cause-related marketing can be a win for both the brand and the benefitting cause. Pros can learn to pick the ultimate strategy with these considerations.
10/22/2014 1:57:44 PM
The ‘global media intelligence’ brand joins the ever-expanding PR software firm, which also merged with Vocus this year.
10/22/2014 1:56:50 PM
Questionnaires can bring rich data to PR and marketing pros, but only if they're well-written and to the point.
10/22/2014 1:48:29 PM
While this week's job openings may seem a little intimidating, they can help career-seeking pros pack a punch in the ring, on the ice, or in the office.
10/17/2014 1:47:30 PM
Some smart SEO and multimedia can make your release something reporters and the public can't miss.
10/16/2014 1:52:02 PM
PR pros may feel like they're competing against content marketers; in reality, the goals and methods are much the same.
10/15/2014 1:47:51 PM
If you don’t possess these traits, don’t expect to have a long-lasting PR career.
10/14/2014 1:45:42 PM
This week's job openings include positions promoting magic, clothing, sandwiches, technology, and more.
10/10/2014 1:46:56 PM
Though the NYC event may seem entirely focused on tech and marketing, there are many takeaways for PR pros as well.
10/9/2014 1:51:31 PM
It may seem obvious to say that following the rules matters, but according to one judge, a lot of entrants don't seem to think it does.
10/9/2014 1:48:12 PM
Staying up to date on the latest offerings can be overwhelming, so here's a brief guide to help you keep up with what's worth investigating.
10/9/2014 1:45:07 PM
This week's companies are looking for pros that love pop culture, makeup, technology, humanitarian causes, and more.
10/3/2014 1:46:24 PM
A month before Halloween, the agency post has come up with a graphic that shows the monsters agencies can become if they acquiesce to every client demand.
10/2/2014 1:47:47 PM
Apple's unfortunate bending issue with the iPhone 6 Plus has become marketing fodder for companies, including Kit Kat and Dockers. (Update)
9/29/2014 1:49:45 PM
Skullcandy is just one of the brands looking for savvy PR, marketing, and social media pros this week.
9/25/2014 1:59:09 PM