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Branding experts say incorrectness is memorable, which is one reason why brand names have grammar and spelling mistakes.
3/11/2014 1:49:56 PM
Portmanteaus such as ‘masstige’ and ‘subvertising’ are often silly, but sometimes useful for describing trends that may otherwise be difficult to describe.
3/6/2014 2:52:12 PM
In honor of Typography Day, one visual storyteller discusses her fanaticism for fonts and the difference that a given typeface can make in conveying a message.
3/3/2014 2:47:24 PM
Just because information has been committed to the Web, that doesn’t mean it isn’t useful anymore. Check out these other ways to put that content to good use.
2/26/2014 2:48:37 PM
In 1982, the "father of advertising" wrote a memo to his employees about how to write well. His advice in that memo is relevant today.
1/29/2014 2:51:20 PM
This list goes beyond Comic Sans—way beyond. So are you using of these fonts?
1/22/2014 2:48:20 PM
Strangely enough, people don’t seem all that upset about the provocative tagline for Christian Connection.
1/10/2014 2:53:57 PM
As we close out another year, we cap off our countdown of our most popular stories.
12/31/2013 5:11:21 AM
Nearing the end of our list, we continue our countdown of this year's most popular stories.
12/30/2013 5:11:21 AM
As time ticks away on the year that was, so do we tick away at our countdown.
12/27/2013 5:11:21 AM
With just under a week before we ring in a new year, we ask you to join us as we kickoff the countdown of our most popular stories of the last 365 days.
12/26/2013 5:11:21 AM
Wishing you happy holidays, we share a word about our year-end coverage.
12/24/2013 5:00:06 AM
Whether you're looking for a stocking stuffer for your favorite communicator or need some ideas for yourself, this list has you covered.
12/16/2013 2:51:00 PM
Whether it’s complete nonsense or words that have been diminished through overuse and misuse, these terms should all be put to bed permanently.
12/13/2013 2:45:00 PM
The Wall Street Journal argues that the word is being stretched well beyond its intended use when it comes to products, including a new variety of Pop-Tarts.
12/10/2013 2:51:02 PM