So much to do. So much to see. So little time to find out if, when, and where Bill Murray will pop up
at this year’s South By Southwest festival.
Well, as my friends Timon and Pumbaa might say, “Hakuna matata
For those who’ve never seen “The Lion King,” it means “no worries,” as in have no worries because we’ve got a number of places on the Web where you can catch all the action from SXSW—whether you’re at the festival or at your desk.
The official SXSW website, Facebook page and Twitter feed
OK, so maybe this one is obvious, but if you want the latest scoop—with pictures and video—of what’s happening in Austin, your first step might be the official home of SXSW online
, on Facebook
, and on Twitter
Shutterstock’s “Austin Translation”
As part of a guerrilla marketing campaign conceived by its agency Cake Group
called Austin Translation
, the subscription-based image site will have five photographers on the ground at SXSW to catch all of the action. The campaign includes a mobile photo booth—a 1983 Volkswagen Westfalia
to be exact—that festivalgoers can trail on Foursquare or Twitter. Shutterstock has also invited attendees to join in, tweeting their own photos to @Shutterstock
using the hashtag #SXSWpix
At the close of each night, all of the images captured will be projected onto a six-story wall projection that anyone with Facebook access can catch live on its brand page
. You know what they say: If you can’t beat ‘em, join ‘em. And if you can’t join ‘em in person, join ‘em on Facebook.
Pixable mobile app
as “a photo-consuming app.” The app pulls and sorts images from a user’s Twitter feed and Facebook page. For this year’s SXSW, it’s pulling Twitter and Instagram photos that carry the #SXSW hashtag. There will be photo feeds each day, including the most popular from the event and photos from “influencers,” according to Mashable
The latest social media platform to take the Internet by storm is also taking on SXSW, with a number of boards devoted to particular areas of interest at the festival. A couple must-visits, we hear:
• SXSW 2012 Interactive Parties
• SXSW Showcasing Artists of Interest
There’s even a board
where Pinterest users can pin what apps they think attendees should be using.
Also, don’t miss coverage of Pinterest co-founder Ben Silberman’s SXSW Q&A session
Lastly, but certainly not least, there are always your old standbys—reporters, journalists, bloggers and any of assorted Austin locals with Wi-Fi access. Be sure to follow special coverage from Gawker
, The Huffington Post
, and practically any other news organization—including PR Daily