Results for Articles:
Is the heyday of Ben Hur-like movies over? Is the future of popular entertainment the big-budget fantasy TV epic playing out over scores of episodes? ‘Game of Thrones’ numbers say ‘Yes.’
8/23/2016 1:59:36 PM
Olympians in Rio not only compete for medals—many also set personal records and set a new bar to meet. Here’s what you can take from their inspiring work.
8/22/2016 1:51:11 PM
Who knew ‘personal branding’ in PR was such a young, mysterious, yet arcane branch of study? One PR pro lays down his imperatives for managing your image.
8/22/2016 1:47:47 PM
Google recently announced that Hangouts on Air is moving to YouTube Live—and many are still reeling from the closure of Blab. Here’s how to cope.
8/19/2016 1:51:36 PM
The word, describing the pegging of a campaign to a breaking event, is bothersome. Here’s one take on how the concept has evolved—for better or for worse—with regard to media relations.
8/17/2016 1:51:27 PM
Reaching multiple journalists at once delivers immediacy and significance surrounding your news event, in addition to covering your topic thoroughly. Follow these guidelines.
8/12/2016 1:53:58 PM
Though some speech devices are obvious to spot during election season, many are more obscure. How many of these do you recognize?
8/11/2016 1:54:02 PM
PR pros working to eliminate corporate speak cringe when they hear these buzzwords—especially since they’re growing in usage. Which do you hate?
8/11/2016 1:46:23 PM
Decrease tension between your campaign efforts and your organization’s legal department with these takeaways
8/10/2016 1:46:00 PM
Reporters’ inboxes are constantly stuffed with story pitches and press releases, but one editor says replying can relieve a common complaint.
8/9/2016 1:47:36 PM
Here’s a witty guide to the Magnificent Seven online tools that have saved this PR pro’s bacon time and again.
8/5/2016 1:51:00 PM
Although more and more communicators are embracing social media in order to engage with people, most are relying on email to relay their messages and play up on altruistic urges.
8/3/2016 1:49:18 PM
Answer: Not enough young women just starting in PR and not enough mature women in mid-career who are angry, fed up and determined to change things, says this observer.
8/2/2016 1:53:55 PM
Finding the right clientele for you or your agency to represent is a lot like dating. Here’s how you can find a working relationship made in heaven.
8/2/2016 1:46:12 PM
A younger workforce is emerging in the PR world. If you’re unsure whether these green beans are fit to succeed, consider these insights.
8/1/2016 1:49:09 PM