Results for Articles:
It's counter-intuitive for your clients to think that the only publicity that brings new business is local publicity. Here are remedies for client PR localism.
11/30/2015 2:54:00 PM
These small favors will cost journalists little or nothing, and will earn gratitude and thanks from stressed, harassed PR reps everywhere this Thanksgiving.
11/25/2015 2:47:45 PM
Just as sexual reproduction of flowers led to the evolution of hummingbird wings, technology prompts evolution in PR, marketing and other areas.
11/24/2015 2:52:51 PM
This fast-paced show is a good reminder of the deadline pressure and the notion that hard work is required to achieve favorable results.
11/23/2015 2:48:00 PM
A culture of collaboration isn’t easy to come by, but it brings with it all sorts of unexpected benefits: a livelier, more engaged, happier workplace that produces more ideas.
11/20/2015 2:52:42 PM
Here’s a catalogue of PR characters to stay away from, complete with warning signals and dire consequences, from an industry veteran who’s seen it all—from the inside.
11/20/2015 2:51:15 PM
This communicators asserts that the shortest way to a successful PR career looks like this: Social-club success in college → sparkling resume → plum internship → PR dream job. Here’s how to make it happen.
11/19/2015 2:51:06 PM
Savvy, healthy communications agencies know how to gain new business, nourish partnerships and realize when separation is necessary. Here’s how you can do the same.
11/18/2015 2:52:32 PM
Public relations pros and marketers can get more mileage out of their organizations' content when they work together.
11/18/2015 2:47:17 PM
Several communications pros shared what they consider to be their responsibilities in today's digital- and traditional-media landscapes.
11/18/2015 2:45:21 PM
Remember this acronym when creating or tweaking your content marketing strategy.
11/12/2015 2:53:00 PM
Delighted or deleted? Three ways to improve the fate of PR pitches in busy newsrooms.
11/12/2015 2:51:52 PM
Campaigns conducted around patriotic holidays must be thoughtful and strike the right tone. These tips will help make your Veterans Day PR campaign a success.
11/11/2015 2:45:00 PM
A tongue-in-cheek list of common client statements and what they mean if you listen between the lines.
11/9/2015 2:49:00 PM
With more than 2,000 startups at this year’s Web Summit, stumbles undercut stellar approaches. PR pros can glean insights from unsavory media relations strategies.
11/9/2015 2:48:00 PM