Results for Articles:
When Kanye West and Kim Kardashian speak, the world (or at least, the Internet) listens. Here are a few ways your brand can get that kind of attention.
4/27/2015 1:59:26 PM
It can be a particularly difficult question for a PR professional to answer. This PR pro came up with three easy points to help.
4/27/2015 1:48:56 PM
If the best of the best journalists are jumping ship, that means the pool of capable, talented reporters with whom PR pros can work is shrinking.
4/24/2015 1:51:58 PM
Public relations execs looking to improve their relationships should borrow a page from the author of 'How to Win Friends and Influence People.'
4/23/2015 1:52:30 PM
Short on time? These tools can make the most of public relations efforts.
4/22/2015 1:51:19 PM
The subject of the documentary series, Robert Durst, made some catastrophic mistakes in his talks with the filmmakers.
4/20/2015 1:49:11 PM
A media list is like a blueprint for a house. It should be carefully measured and considered before starting your project.
4/16/2015 1:52:56 PM
New PR and marketing pros can prepare themselves for a job opportunity with the following ideas.
4/15/2015 1:51:50 PM
Someone miscommunicated or made a mistake. The reporter got mad. Someone may have cried. What comes next?
4/14/2015 1:52:28 PM
Baseball players go to the hall of fame if they're successful in 30 percent of their at-bats. Why should PR pros be expected to get a hit every single time they reach out to reporters?
4/13/2015 1:49:21 PM
Though the fictional account executives at Sterling Cooper focus on advertising campaigns, PR pros can glean knowledge from their successes and failures.
4/13/2015 1:48:41 PM
PR and marketing pros, beware: An upcoming change to Google’s algorithm will affect brand search results.
4/9/2015 1:51:07 PM
News organizations know how to produce content that gets read. Gain more mileage out of your content and press releases with these ideas.
4/8/2015 1:52:03 PM
If you think you're a publicist simply because you promote things on social media and send out press releases, think again.
4/8/2015 1:51:09 PM
When a reporter doesn't arrive on time, shows up dressed a little too casually, bristles at being corrected or otherwise acts unprofessional, it can be a pain.
4/7/2015 1:52:16 PM