Results for Articles:
PR practitioners know that bad news simply gets more attention than good news does. That's even true for the PR profession itself.
7/31/2014 1:59:14 PM
Making your pitch eye-catching, convenient, and convincing is the way to grab a reporter's attention.
7/31/2014 1:52:56 PM
Rearranging the letters in a word or phrase to create yet another word or phrase is great fun and can afford you a playful way to perk up your prose.
7/31/2014 1:46:48 PM
Thinking about a career in PR? See how you match up with these 10 traits of successful public relations pros.
7/30/2014 1:52:00 PM
Whether you're representing a band looking to make its big break or a startup company seeking funding, relationships with reporters make all the difference.
7/29/2014 1:51:00 PM
A knockout fitness regimen can strengthen your body. It can also be a pretty good template for how you handle your public relations work.
7/22/2014 1:53:51 PM
The show that was famously 'about nothing' and featured 'no learning' actually had a lot of good advice about personal and professional relationships.
7/22/2014 1:45:05 PM
Putting the right person in the position of working directly with a PR agency can save everyone a lot of frustration.
7/18/2014 1:52:58 PM
A majority of PR agencies operate on the up-and-up, but there are a few bad actors out there. Watch out for these red flags.
7/18/2014 1:47:14 PM
Target’s recent decision to ban guns along with other brands, such as Starbucks, Chili’s and Sonic, brings with it impassioned reactions from both sides of the issue.
7/16/2014 1:49:35 PM
Quite a few PR professionals write press releases from a template, and that practice has trained reporters to largely ignore them.
7/16/2014 1:46:05 PM
Think there's nothing about public speaking to be learned from Sir Mix-a-Lot, the "Macarena" guys, and The Spice Girls? Think again.
7/15/2014 1:45:56 PM
If you want your press release to get you demonstrable results, it's a matter of quality over quantity.
7/11/2014 1:46:18 PM
A well-kept inbox is just as important as an organized desk or a highly maintained calendar. It’s all about saving precious time, so meet the delete.
7/9/2014 1:52:40 PM
There are so few people in a small town that being impolite, even just to one person, can damage your relationships. Public relations and communications can be like that, too.
7/9/2014 1:47:09 PM