Results for Articles:
The initiative is aimed at encouraging people to give and share their stories. Here’s how you can harness the campaign’s popularity throughout the year.
12/1/2015 2:59:42 PM
Just as sexual reproduction of flowers led to the evolution of hummingbird wings, technology prompts evolution in PR, marketing and other areas.
11/24/2015 2:52:51 PM
Here’s a catalogue of PR characters to stay away from, complete with warning signals and dire consequences, from an industry veteran who’s seen it all—from the inside.
11/20/2015 2:51:15 PM
This communicators asserts that the shortest way to a successful PR career looks like this: Social-club success in college → sparkling resume → plum internship → PR dream job. Here’s how to make it happen.
11/19/2015 2:51:06 PM
Savvy, healthy communications agencies know how to gain new business, nourish partnerships and realize when separation is necessary. Here’s how you can do the same.
11/18/2015 2:52:32 PM
Delighted or deleted? Three ways to improve the fate of PR pitches in busy newsrooms.
11/12/2015 2:51:52 PM
With more than 2,000 startups at this year’s Web Summit, stumbles undercut stellar approaches. PR pros can glean insights from unsavory media relations strategies.
11/9/2015 2:48:00 PM
The movement has gained popularity online and internationally, raising money and awareness for men’s health. Here’s how you can make your efforts as successful.
11/6/2015 2:51:00 PM
As its largest customer says it will go elsewhere for airbags, Takata’s stock plunges. The civil penalty could be as much as $200 million.
11/5/2015 2:51:00 PM
Cutting loose a client isn’t a decision to make lightly. Reputation and livelihoods may be at stake.
10/30/2015 1:51:40 PM
Media relations involves rejection, but communicators who persevere can see their stories in headlines.
10/23/2015 1:52:09 PM
Use this infographic as a guide to successfully integrate content creation and sharing along with effective pitching advice.
10/20/2015 1:49:19 PM
Some are notorious no-nos, and others are downright dishonest. Steer clear of these seven PR sins to preserve good reputations for you and your clients.
10/19/2015 1:49:07 PM
The MSLGGroup recently agreed to a $2.9 million settlement over allegations of gender discrimination. This author says that PR firms have much to lose when they keep women from climbing the ladder.
10/16/2015 1:52:49 PM
More and more clients are asking PR pros to pitch and secure placements through online media sources. Here's why you should consider the change.
10/15/2015 1:51:36 PM